“At Adobe, we’re leading the way to ignite creativity for all in the AI era,” said Shantanu Narayen, chair and chief executive officer, Adobe. “Our partnership with Google Cloud brings together Adobe’s creative DNA and Google’s AI models to empower creators and brands to push the boundaries of what’s possible—from Adobe Firefly and Creative Cloud to Adobe Firefly Foundry.”
“Adobe and Google Cloud share a vision to provide the creative community with the AI-powered tools that are advancing the industry,” said Thomas Kurian, chief executive officer, Google Cloud. “By integrating Google’s models directly into Adobe’s trusted creative ecosystem, we’re giving everyone, from creators and creative professionals to large global brands, the AI tools and platforms they need to dramatically speed up content creation and realize creative concepts that were previously impossible.”
The announcement follows Adobe’s new partnership with YouTube, which will empower creators worldwide to produce amazing content and grow their audiences. The partnership brings Premiere’s industry-leading video editing tools to YouTube Shorts through a new creation space, Create for YouTube Shorts, coming soon to the Premiere mobile app, enabling creators to easily edit, publish, and share videos directly to YouTube Shorts to reach new audiences.