As the 2026 Milan Cortina Winter Olympics begin, all eyes were on teams from around the globe proudly donning their countries’ uniforms for the opening ceremony on Friday — including Team USA in outfits designed by Ralph Lauren. 

It’s an exciting moment for the thousands of athletes who have come together in northern Italy to participate in the first Olympics shared between two host cities for what will be the most geographically widespread Winter Games in history.

The Winter Olympics will run through Feb. 22, with 116 medal events, including ski mountaineering in its Olympic debut. The Paralympics will take place from March 6 to March 15.

As the Games get underway, here’s a look at some of the Olympic opening ceremony outfits. 

Team USA 2026 Olympic opening ceremony outfits

Ralph Lauren has designed outfits for Team USA for 10 consecutive Olympic Games now, and dressing the nation’s athletes for almost 20 years is an “honor that never fades,” says David Lauren, chief branding and innovation officer of the Ralph Lauren Corporation.

Opening Ceremony - Milano Cortina 2026 Winter Olympics: Day 0

Athletes of Team USA enter into the parade during the opening ceremony of the Milano Cortina 2026 Winter Olympics.

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Opening Ceremony - Milano Cortina 2026 Winter Olympics: Day 0

Flagbearer Erin Jackson of Team USA walks in the athlete parade with her team during the opening ceremony.

Maja Hitij / Getty Images

The opening ceremony uniform includes a winter-white wool coat with heritage-inspired wooden toggles, wool trousers and an iconic American flag intarsia wool sweater, Ralph Lauren says. The look includes a red, white and blue intarsia knit hat and mittens, a leather belt and suede alpine boots with red laces.

Opening Ceremony - Milano Cortina 2026 Winter Olympics: Day 0

Team USA athletes walk in the parade during the opening ceremony.

David Ramos / Getty Images

“Our design philosophy has always been about creating dreams and telling stories through style, and these uniforms, both timeless and modern, reflect the passion, optimism, and relentless pursuit of excellence that embody the American spirit,” Lauren said in a news release. “With Milan — one of the great fashion capitals — as this year’s backdrop, we sought to honor the city’s creative spirit while staying true to the enduring style that defines Ralph Lauren.”

According to the company, “each item in the uniforms is proudly manufactured in the United States.”

Canada 2026 Olympic opening ceremony outfits

The 2026 Winter Olympics mark the third Games that Lululemon has designed Team Canada’s outfits. The Vancouver-headquartered athletic apparel company designed this year’s uniforms “with deeper focus on innovation and inclusion, while delivering both function and style,” says CEO Calvin McDonald, who called the uniforms “a technically superior kit.”

Opening Ceremony - Milano Cortina 2026 Winter Olympics: Day 0

Marielle Thompson and Mikael Kingsbury, flagbearers of Team Canada, enter with the team into the stadium during the opening ceremony of the Milano Cortina 2026 Winter Olympics on Feb. 6, 2026.

Cameron Spencer / Getty Images

Opening Ceremony - Milano Cortina 2026 Winter Olympics: Day 0

Athletes of Team Canada enter the stadium during the opening ceremony.

Maddie Meyer / Getty Images

The outfits include maple leaf designs and a topographic map print, as well as colors ranging from deep red to “iceberg-inspired” greens and blues, Lululemon says.

“As a country that thrives in the cold, the Winter Games are particularly special to Canadians, and all of us at lululemon are incredibly proud to support Team Canada on the world’s largest sporting stage with product designed for athletes, and with athletes,” McDonald said in a news release.

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Team Canada athletes will wear uniforms designed by Lululemon for the 2026 Milano Cortina Winter Games.

Lululemon

Mexico 2026 Olympic opening ceremony outfits

Charly has outfitted Team Mexico in uniforms that the Mexican Olympic Committee says are “a symbol of hard work, passion and Olympic commitment.”

Opening Ceremony - Milano Cortina 2026 Winter Olympics: Day 0

Flagbearer Donovan Carrillo of Team Mexico leads the team during the opening ceremony.

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Opening Ceremony - Milano Cortina 2026 Winter Olympics: Day 0

Athletes of Team Mexico walk in the parade during the opening ceremony.

Cameron Spencer / Getty Images

This year, Claudia Sheinbaum became the first Mexican president to lead the flag ceremony for the country’s delegation to the Winter Games, the committee said.

Claudia Sheinbaum with Mexico's Winter Olympics delegation

Mexican President Claudia Sheinbaum poses with the Mexican delegation that will attend the Winter Olympics on Jan. 12, 2026, in Mexico City.

Karla Guerrero / ObturadorMX / Getty Images

Great Britain 2026 Olympic opening ceremony outfits

Ben Sherman designed Team GB’s uniforms for the fourth consecutive Olympic Games, including a collaboration with five-time Olympic medallist Tom Daley to create hand-knit scarves and hats for the flagbearers for the opening and closing ceremonies. 

Opening Ceremony - Milano Cortina 2026 Winter Olympics: Day 0

Athletes of Team Great Britain walk in the parade during the opening ceremony of the Milano Cortina 2026 Winter Olympics at Livigno Snow Park on Feb. 6, 2026.

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Opening Ceremony - Milano Cortina 2026 Winter Olympics: Day 0

Flagbearer Lilah Fear of Team Great Britain enters with the team during the opening ceremony.

Gregory Shamus / Getty Images

The designs were inspired by the Dolomite Mountains and bold pattern illustrations, Ben Sherman says, and incorporate heritage checks and Fair Isle knitwear.

The opening ceremony outfit includes a wool dogtooth topcoat, a mock-neck sweater with raised stripe accents and a repeating Union Flag motif, and sweat joggers, as well as a scarf, hat and Vibram-soled winter boots. 

Italy 2026 Olympic opening ceremony outfits

Team Italy is wearing outfits designed by EA7 Emporio Armani. The brand’s partnership with the Italian National Olympic Committee (CONI) and Italian Paralympic Committee (CIP) began with the London Games in 2012, CONI says.

Opening Ceremony - Milano Cortina 2026 Winter Olympics: Day 0

Athletes of Team Italy walk in the athletes’ parade during the opening ceremony of the Milano Cortina 2026 Winter Olympics.

Elsa / Getty Images

Opening Ceremony - Milano Cortina 2026 Winter Olympics: Day 0

Flagbearers Arianna Fontana and Federico Pellegrino of Team Italy lead the team in the athletes’ parade.

Elsa / Getty Images

The late Giorgio Armani, who died in September, revealed the uniforms in May and said at the time: “I couldn’t imagine a more stimulating collaboration, uniting the city that has given me so much and sport. Working for and alongside Italian athletes is always a pleasure and a great source of pride.”

Preparations Ahead of Milano-Cortina 2026 Winter Olympics in Italy

The Team Italy EA7 Emporio Armani collection ahead of the 2026 Milan Cortina Olympic Games in Italy on Feb. 1, 2026.

Francesca Volpi / Bloomberg via Getty Images

The ensembles include a down jacket, thermal ski jacket and trousers, all in milky white, as well as an oversized bomber jacket with an “Italia” print, among other items and accessories. 

Mongolia 2026 Olympic opening ceremony outfits

Team Mongolia is wearing ceremonial outfits designed by Goyol Cashmere for the opening ceremony, which it says “proudly present to the global sporting stage the resilience, wisdom, and warrior spirit forged over thousands of years by Mongolians who have endured the eternal winters of the Central Asian highlands.” 

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Flagbearer Ariuntungalag Enkhbayar of Team Mongolia enters with the team during the opening ceremony of the Milano Cortina 2026 Winter Olympics.

Maddie Meyer / Getty Images

The designs are inspired by attire from the Great Mongol Empire of the 13th-15th centuries. They’re made with the finest Mongolian cashmere, finished with silk trim and embroidered with traditional horn motifs, Goyol and the Mongolian National Olympic Committee said in a joint Instagram post.

Mongolia's Olympic opening ceremony outfit

Mongolia’s Olympic opening ceremony outfit is modeled at the Olympic Games Winter Fashion Showcase in Milan on Feb. 4, 2026.

Xue Yuge / POOL / AFP via Getty Images

“Using Mongolian cashmere — long relied upon by our nomadic people to endure harsh winters — we have created ceremonial deels that honor traditional history and culture, alongside premium cashmere knit casual ensembles inspired by alpine ski sweaters rooted in Western mountain culture, enriched with motifs of the Mongolian ger and nomadic life,” the post reads.

Germany 2026 Olympic opening ceremony outfits

Team Germany’s outfits were designed by Adidas. 

Opening Ceremony - Milano Cortina 2026 Winter Olympics: Day 0

Athletes of Team Germany enter the stadium during the opening ceremony of the Milano Cortina 2026 Winter Olympics.

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Opening Ceremony - Milano Cortina 2026 Winter Olympics: Day 0

Flagbearer Leon Draisaitl of Team Germany leads the team in the parade during the opening ceremony.

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“Our ambition was to create kits that not only help athletes tackle the challenges of winter sports but also capture what makes the Games so special,” said Jacqueline King, design director at Adidas.

Brazil 2026 Olympic opening ceremony outfits

Team Brazil wore outfits by Moncler designed in collaboration with Brazilian designer Oskar Metsavaht.

Opening Ceremony - Milano Cortina 2026 Winter Olympics: Day 0

Flagbearer Lucas Pinheiro Braathen of Team Brazil enters the stadium during the opening ceremony of the Milano Cortina 2026 Winter Olympics.

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Opening Ceremony - Milano Cortina 2026 Winter Olympics: Day 0

Flagbearer Nicole Rocha Silveira of Team Brazil enters with the team into the stadium during the opening ceremony.

Ezra Shaw / Getty Images

Metsavaht’s “personal experience in winter sports fuses seamlessly with Brazil’s creative spirit and Moncler’s mountain DNA,” Moncler says, adding: “This moment marks a defining peak in the brand’s ongoing evolution, a return to the pinnacle of winter sports for the first time since Moncler outfitted the triumphant French ski team in Grenoble in 1968.” 

France 2026 Olympic opening ceremony outfits

Team France wore Le Coq Sportif outfits, which the company says combine “technical expertise and comfort.” 

Opening Ceremony - Milano Cortina 2026 Winter Olympics: Day 0

Flagbearers Chloe Trespeuch and Clement Noel of Team France enter with the team into the stadium during the opening ceremony.

Cameron Spencer / Getty Images

Opening Ceremony - Milano Cortina 2026 Winter Olympics: Day 0

Athletes of Team France walk in the parade during the opening ceremony.

David Ramos / Getty Images

“Each piece celebrates the unique fusion between Paris and Milan — two fashion capitals united around a single flag, revisited in a vibrant tricolor motif inspired by the landscape and mountain peaks,” Le Coq Sportif says.

Milan Winter Olympics 2026

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