Chinamaxxing: A TikTok trend captures China’s soft power sparkle BBCThe Internet Is Embracing Chinese Traditions, and Influencers Welcome Them All The New York TimesThe ‘Becoming Chinese’ Meme Is a Flex of Soft Power BloombergWhat to Make of Social Media’s ‘Chinese Era’ Time MagazineMy Take | Social media’s ‘becoming Chinese’ trend can only be a force for good South China Morning Post