Gwyneth Paltrow faced criticism after appearing in an ad for a luxury real estate development in Israel.

The promotion featured Paltrow for 51 Park, a high-rise project north of Tel Aviv.

After the ad came out, critics filled her social media pages with comments. Many pointed to the war in Gaza and voiced support for Palestinians.

The response followed Paltrow’s earlier public position after the Hamas-led attack on October 7, 2023.

At that time, she was among Hollywood figures who signed a letter to then-President Joe Biden. The letter urged him to help free hostages held in Gaza.