Michigan Democratic Senate nominee Abdul El-Sayed’s campaign is launching a new TV ad with a unique approach: spotlighting conservative pundits’ praise for the progressive — and criticism of GOP nominee Mike Rogers.

The new ad will get a six-figure buy, according to details shared first with Semafor. It features El-Sayed saying that “free speech is under attack, and we should be making America healthy again,” before pointing to a screen that plays laudatory words from Fox News host Jesse Watters (“he beat the machine”), Tucker Carlson (“I wouldn’t vote for Mike Rogers at gunpoint”), and others.