A 13-second Ring doorbell clip has kicked off an investigation at the University of Mississippi. The video, captured Friday by freshman student Jakiyra Metcalf, shows three white women passing an apartment shared by Black students including Metcalf; two appear to make ape-like noises and gestures directly toward the camera in something of a deja-vu for the school, per the Clarion-Ledger. Metcalf says the women in the footage live upstairs from her. The clip quickly spread across social media, racking up millions of views, per Good Morning America.
On Sunday, Vice Chancellor for Student Affairs Shawnboda Mead announced an investigation by the campus offices overseeing conduct and equal opportunity, calling the behavior “deeply troubling” and “unacceptable.” Mead also warned about misinformation, stating at least one student had been wrongly named online, per CBS News. Any discipline will remain confidential under privacy rules, Mead said, though a mother of one of the Black students is asking that the school share how it plans to “ensure accountability.”