After the expected close of their merger, Paramount and Warner Bros. Discovery will together be known as Skydance.
CEO David Ellison revealed the new name Friday in a post on X. The $110 billion merger is projected to be finalized on Tuesday after a year-long pursuit by Ellison and a two-month delay caused by antitrust lawsuits by 12 states and the Writers Guild of America.
“What once was the peak, is now just the beginning,” Ellison wrote. “Paramount and Warner Bros. shaped over a century of culture. By combining them, we aren’t rewriting history – we’re equipping these iconic studios with a more powerful engine. Together, we are Skydance: a creative-first home for bold, quality storytelling.”
The choice of the name, he said, stemmed from several objectives. One is to preserve the history of Paramount and Warner Bros. as individual entities under the Skydance umbrella. “We never wanted a new corporate identity to diminish, alter or overshadow either one. Instead, we wanted a name that would give the combined company an identity of its own while allowing Paramount and Warner Bros. – and all our extraordinary brands – to remain in the spotlight.”
When Skydance acquired Paramount in August 2025, the company wanted to take advantage of Paramount’s familiar consumer brand while also emphasizing Skydance as the corporate parent. That meant the official name was “Paramount, a Skydance Corporation,” which was later streamlined to “Paramount Skydance Corporation.”
Before the two large media companies combined, the new entity also faced the legal obstacle of an antitrust lawsuit by 12 state attorneys general and the Writers Guild of America, which labeled it an illegal monopoly. The settlement of the lawsuits, laid out in a 5-year consent decree, requires separation of the Paramount and WBD operations in several business areas. It also tries to guard against one of the major studios being dissolved, as has been the fear of merger opponents. Those precautions meant that a name appearing to favor one merger partner over the other would also be a potential problem.
In the absence of any official guidance on the name, colloquial handles like “WarnaMount” or “ParaBros” became commonplace. One stark reality of the new identity is that Discovery Communications, which went public in 2008, two decades after the Discovery Channel lit up as a cable network, will now no longer have its name in lights.
What once was the peak, is now just the beginning.
Paramount and Warner Bros. shaped over a century of culture. By combining them, we aren’t rewriting history — we’re equipping these iconic studios with a more powerful engine. Together, we are Skydance: a creative-first home for… pic.twitter.com/uInLRY3IrE
— David Ellison (@ellisonskydance) October 2, 2026