Reddit 
RDDT may be in the right place at the right time as people change how they search the web. Instead of clicking links, more users are leaning on AI summaries to get quick answers, and analysts at Needham think Reddit keeps ending up behind those answers.
As AI-powered search grows, fewer people are visiting websites the old-fashioned way. What matters now is who the AI chooses to quote. According to multiple studies cited by Needham, Reddit shows up again and again, often accounting for 20% to 40% of the sources mentioned in AI-generated responses.
That makes sense. Reddit is full of real people explaining things in plain language, sharing experiences, and answering niche questions. That kind of content is exactly what AI systems seem to trust.
There’s also a business upside. Reddit is licensing its huge archive of posts and comments to help train AI models, creating a new revenue stream.
Needham recently named Reddit a top pick for 2026, betting that as search becomes more AI-driven, Reddit’s very human voice becomes more valuable, not less.