Foreign tourists on Bai Dai beach in Phu Quoc on Dec. 29, 2025. Photo by Phu Quoc
Phu Quoc Island, voted the most beautiful in Asia by readers of American magazine Condé Nast Traveler, received an estimated 8.1 million visitors in 2025, surpassing its initial target of 7.25 million.
The island also welcomed 1.8 million foreigners and earned tourism revenues of VND44 trillion (US$1.67 billion) in 2025.
Previously, it targeted 1.2 million foreign arrivals for the whole year, up from 960,000 in 2024.
In mid-December, Phu Quoc welcomed Vietnam’s 20-millionth international visitor – a historic milestone marking the first time in the 65-year history of the country’s tourism sector that such a figure has been reached.
Another milestone underscoring Phu Quoc’s rising profile came in the early hours of Dec. 10, when the first direct flight from New Delhi carrying 180 Indian passengers landed at Phu Quoc International Airport.
The flight marked the start of eight round-trip direct services within a month, jointly operated by Vietravel, India’s online travel platform MakeMyTrip, and Air India. This initiative is expected to help tap into India – one of the fastest-growing and most promising tourism markets for Vietnam.
Nguyen Vu Khac Huy, chairman of the An Giang Tourism Association, said international arrivals in Phu Quoc of An Giang Province have surged in the final months of the year, with visitors coming from Russia, Europe, Australia, the U.S., South Korea Malaysia, and India.
Beyond traditional family travel and winter sun seekers, the island is now attracting high-end markets, including tourists from the Middle East and ultra-high-net-worth travelers from India. These segments are particularly potential, as they tend to stay longer and spend more on premium island services, he noted.
Phu Quoc’s international standing was further cemented in 2025 when it won five accolades at the World Travel Awards, often dubbed the “Oscars of the tourism industry”.
Notably, the island claimed for the fourth consecutive time the title of “World’s Leading Nature Island Destination 2025”.