Nine has outlined its Summer of Tennis offering for Australian Open 2026, unveiling a broad slate of partners and tech driven integrations as the network prepares for another year of wall to wall Grand Slam coverage.

Now seven years into its tenure with the tennis rights, Nine continues to position the Australian Open as one of the most significant commercial and broadcast events on the calendar, activating brands across broadcast, streaming, publishing and audio.

Across the 15 day tournament, the network will again deploy its full on air and off air resources, with the event remaining one of the few sporting fixtures to dominate daytime television, prime time and streaming simultaneously.

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The 2026 line up includes returning partners such as ANZ, Bupa, Chemist Warehouse, Google, Kia, Peters Ice Cream and Uber Eats, alongside new signings including realestate.com.au, Qantas, Amazon Prime, Haier, Journey Beyond, L’Oreal and Visit Victoria.

The mix reflects the Australian Open’s continued appeal not just as a sports rights asset, but as a proving ground for how brands integrate into live television at scale.

Andrew Cann, Nine’s National Commercial Director Sport, said the Australian Open remains a defining moment of the summer for both audiences and advertisers.

“For 2026, we have taken our integrated ecosystem to a new level, blending world class broadcast innovation with deep storytelling across our streaming, broadcast, publishing and audio assets.”

Among the new executions are realestate.com.au’s Ball Tracking statistical overlays, Amazon Prime’s Fast Ace of the Match and Fast Moments, and an upgraded ANZ Falcon Cam using 4D drone and Fly Cam technology, while Google Pixel returns with contextual creative tied to in match moments.

Peters Ice Cream will also extend its presence beyond the courts through a content integration with The Hundred with Andy Lee, linking Nine’s tennis coverage with its broader entertainment slate.

It again positions the Australian Open as a launch pad for Nine’s wider schedule, with the familiar “after the tennis” handover setting the stage for titles like Married At First Sight 2026 and the return of Tipping Point to the early evening line up.

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Coverage of the Australian Open 2026 airs live and free across Channel 9 and 9Now, with every match also available live and on demand in 4K on Stan Sport.

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