Updated May 31, 2026, 9:09 p.m. CT
In their latest attempt to get the program back on track, the Wisconsin Badgers announced the football program’s next general manager.
According to ESPN’s Pete Thamel, Wisconsin hired longtime NFL personnel executive Morocco Brown.
Brown will be the program’s new general manager, following Marcus Sedberry, who was appointed GM in February 2025.
“Brown’s NFL career includes stints with the Colts, Browns, Commanders and Bears. His last role in Indianapolis was as Chief Personnel Executive,” Thamel wrote.
Thamel continued, “He also served as director college scouting in Indianapolis, VP of Player Personnel for Cleveland and Director of Pro Personnel for Washington. He interviewed for six NFL GM jobs during his time in the NFL. This marks another step for Wisconsin in modernizing the football program and athletic department.”
Need a news break? Check out the all new PLAY hub with puzzles, games and more!
Wisconsin has gone above and beyond to bring in an NFL-experienced executive to help rebuild a struggling football program. Whether or not Luke Fickell remains in the mix or not remains to be seen, but Brown is the new GM as the team continues to search for its next athletic director.
Contact/Follow @TheBadgersWire on X (formerly Twitter) and like our page on Facebook to follow ongoing coverage of Wisconsin Badgers news, notes and opinion.