Why people are losing their minds over Halter, the $2.9b cow collar unicorn — Capital Brief
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From investors to conspiracy theorists and AI hype merchants, the Blackbird-backed startup known for its ‘cowgorithms’ has attracted extraordinary levels of attention.
An Australian farmer watching his cows who wear Halter collars.
Supplied.
In a relatively short space of time, AI-powered cow collar startup Halter has drawn an unusually wide range of attention, from an unusually wide range of places.
Hailing from New Zealand, the company has enjoyed a reasonably high profile in startup circles for a while now, but it shot to major prominence in the financial media in March this year when it raised $315 million at a $2.9 billion valuation.
But that deal also strangely resulted in the company becoming a target for both conspiracy theorists, who are convinced there is something nefarious about its cow tracking collars, and AI-hype merchants who think that same technology could revolutionise agriculture.
Either way, it’s a big leap for a product designed to stop farmers spending hours putting up temporary fences.
Topics:
Artificial intelligence,
Blackbird Ventures,
Startups,
Venture capital
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