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The “KPop Demon Hunters” craze shows no signs of slowing down, and fans can now bring a little Huntr/x magic to their everyday tech.
Netflix’s blockbuster animated film has teamed up with Target’s in-house tech accessories brand Heyday for a new limited-edition collection of headphones, speakers, charging accessories and gaming gear, available exclusively at the retailer beginning Sunday, Oct. 11.
The collection takes inspiration from the film’s fan-favorite characters, including Rumi, Mira and Zoey of Huntr/x, rival boy band the Saja Boys and the beloved Derpy Tiger, transforming familiar imagery from the Netflix hit into colorful, functional accessories.
Among the highlights are a ramen-themed charging bundle, a soda can speaker inspired by the film’s fictional K-pop universe, a light-up power bank, a Pat Pat light and character-themed headphones. Each of the five products retails for $20.
An additional drop of gaming accessories is scheduled for Nov. 8, expanding the lineup into gaming and creator-focused products. Specific products and pricing for the second release have yet to be announced.
The collaboration is the latest in a growing lineup of merchandise inspired by “KPop Demon Hunters,” which has become Netflix’s most-watched original film since its June 2025 debut. Directed by Maggie Kang and Chris Appelhans and produced in partnership with Sony Pictures Animation, the musical fantasy follows a fictional K-pop girl group that moonlights as demon hunters, protecting fans from supernatural threats while facing off against a rival boy band of demons in disguise.
The film has amassed more than 600 million views on Netflix and spawned a chart-topping soundtrack, led by the Grammy-winning hit “Golden.” Its popularity has also fueled a booming licensing business, with Netflix partnering with Mattel and Hasbro on toys and collectibles and rolling out additional merchandise collaborations with brands including LEGO, Loungefly and Jazwares.
The franchise’s momentum is showing no signs of stopping, either. Netflix officially announced a sequel in March, with Kang and Appelhans set to return as directors.
The Heyday x “KPop Demon Hunters” collection is available beginning Oct. 11 at Target stores nationwide and online at Target.com, with additional gaming products arriving Nov. 8.