Sydney fashion boutique Girls with Gems made a massive splash in Melbourne after flying down for a whirlwind 24-hour trip to launch their highly anticipated Sneaky Link x Adelle Petropoulos collaboration.
The exclusive launch took place at the sunlit Beverly Rooftop, bringing together 44 top content creators from across the fashion, beauty, and lifestyle industries.
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Designed to make a bold statement, the new 35-piece capsule collection features ultra-versatile silhouettes with an inclusive size range spanning from XXS to 4XL.
Sneaky Link collaborator Adelle Petropoulos turned heads at the rooftop venue in a black halter-neck sarong with fringe details which she styled as a top with sleek matching black trousers.
The event photos captured guests mingling and posing against the venue’s chic terrazzo tiling, with creators wearing standout pieces like sheer white lace sets, silky pink co-ords, and bold retro-striped dresses.
High-profile guests enjoyed cocktails and champagne surrounded by lush floral arrangements, posing alongside Adelle as the team documented every angle.
Professional photographer Eugene Canty captured the vibrant energy of the afternoon as influencers struck poses around the bar and rooftop lounge areas.
The 24-hour Melbourne takeover quickly took social media by storm, generating massive engagement right out of the gate.
Across TikTok and Instagram, the Girls with Gems and Sneaky Link teams uploaded over 60 live videos throughout the day, accumulating thousands of views within hours.
“The energy was infectious, the atmosphere was everything, and we couldn’t have imagined a more beautiful way to celebrate,” the Girls with Gems team shared on their official Instagram page.
Fans and followers flooded social media comments to celebrate the drop, with many swooning over the chic designs and praising the inclusive sizing line-up.
“Absolutely unreal,” one follower wrote under the event recap.
“This looks so fun,” another commented.
A third fan chimed in, noting that they needed “every single piece in their cart immediately”.
The whirlwind event marks another major milestone for Girls with Gems, proving their ability to capture the fashion world’s attention with an of-the-moment collab.