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The deals worth shopping in the new year sales (The Independent )
While the festive and new year buzz may be winding down, the January sales are just getting started. And as The Independent’s consumer expert, I’m on hand to help you find a good deal.
From Amazon, John Lewis and Currys to M&S, Boots and Selfridges, all the biggest retailers get involved with the post-new year’s reductions. Whether you’re after Apple AirPods, Elemis skincare or a new jumper to cosy up in, plenty of the discounts rival Black Friday.
And, for those hoping to kick off 2026 with fitness fervour or a house to rival Martha Stewart, fear not, as the IndyBest team of shopping experts and I are on hand with a curated guide to the best deals in the January sales. Keep scrolling for everything from air fryers to Oura rings.
Best deals in the January sales 2026
Apple AirPods Pro 3: Was £219, now £199, Amazon.co.ukDuux bora smart 30l: Was £299.99, now £199.99, Amazon.co.ukDyson airwrap i.d. hair styler, ceramic patina/topaz: Was £479.99, now £329.99, Very.co.uk
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(Apple)
In tech critic David Phelan’s AirPods Pro 3 review, he was impressed with their active noise cancelling, which is a notable improvement on previous models. The battery life has also jumped up to eight hours with ANC, compared with the six hours you’d get with the AirPods Pro 2. Right now, there’s £20 off the buds at Amazon, as well as other retailers, including John Lewis and AO.
Elemis pro-collagen cleansing balm: Was £52, now £44.20, Boots.com
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Elemis pro-collagen cleansing balm (Elemis)
Elemis’s skincare staple landed a spot in beauty expert Louise Whitbread’s review of the best cleansing balms. After she’d removed the product from her face, Louise noted her skin “felt soft and smooth, with a subtle glow that you often find after having a facial. From start to finish, the experience is a luxurious treat”.
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(Apple)
Here’s a £50 saving on the thinnest and most stylish phone Apple has ever produced. Tech critic David Phelan described the iPhone Air as “the most beautiful phone yet” in their review, praising its titanium frame, fast performance and surprisingly uncompromised battery life. Sure, you’re missing out on the top-end camera system of the iPhone 17 Pro, but the iPhone Air delivers on the promise of an ultra-thin phone that stands out from the crowd.
Shark flexstyle: Was £299.99, now £229.99, Boots.com
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(Shark)
The allure of Shark’s flexstyle is largely that it uses air, instead of heat, to curl, straighten, volumise and smooth your hair, so that it doesn’t cause heat damage. Less expensive than its rival, the Dyson airwrap, the flexstyle style still doesn’t come cheap, making this discount worth your while. In her review of the Shark flexstyle, senior shopping writer Daisy Lester said that it created defined curls, while the hair dryer function was “more effective than your average hair dryer”.
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(Simba)
The best pillow in our review currently has 20 per cent off, bringing the price down to £87. Sleep tester Caroline Preece loved that it adapted well whether you sleep on your side, back or even front, and appreciated its temperature-regulating technology. In her review, she said: “I found that I flipped it less on warm nights, and it stayed a comfortable temperature whether put in a cotton case or used as is. The quality is also thoughtful, with smooth fabric on one side and cool tech on the other.”
Ninja crispi air fryer: Was £149.99, now £99, Amazon.co.uk
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Ninja crispi portable air fryer (Ninja)
If you’re not sure which model of air fryer to buy from Ninja, there’s a strong case to be made for the crispi, which “might just be the brand’s best value air fryer yet”, according to senior tech critic Alex Lee’s review of the crispi. Now, it’s even more of a steal, with 34 per cent off. Alex said it cooked his food “fast, well and with a delightful crisp, while the glass bowl, which allowed him to watch your food cook, was a “game-changer”.
Eufy X10 Pro Omni robot vacuum cleaner: Was £799, now £498.99, Amazon.co.uk
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Alex’s very own Eufy vacuum in the charging port (Alex Lee/The Independent)
If all the Twixmas cleaning has you at the end of your tether, it might be time to invest in a device that will do it for you. The Eufy X10 pro omni is a top-rated robot vacuum for one simple reason: it delivers a truly hands-off cleaning experience without cutting corners on performance. The powerful suction handles dust and pet hair with ease, while the dual spinning mop pads don’t just wipe the floor, they actively scrub it to attack dry stains. As our senior tech critic, Alex Lee, noted in their Eufy X10 Pro Omni review, “It doesn’t just swish a mop pad around on the floor, it actually scrubs the floorboards, helping get rid of dried coffee stains.”
Duux bora smart 30l: Was £299.99, now £199.99, Amazon.co.uk
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(Duux)
The January sales are your opportunity to save money on expensive appliances. The top pick in home appliance writer Joanne Lewsley’s review of the best dehumidifiers, the Duux bora smart has 33 per cent off. “The Duux app is intuitive, responsive, and packed with helpful features”, Joanne noted. The app displays “real-time air quality readings” and allows you to “control everything from fan speed to humidity settings” remotely.
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(Amazon)
The top pick in tech critic Steve Hogarty’s review of the best electric toothbrushes is better than half price. Despite being affordable, even without this discount, Steve confirms that this brush delivers a powerful clean as it features the brand’s oscillating brush head technology. He notes that it also has “a pressure sensor to help you avoid brushing too hard, three brushing intensities, a 30-second pace timer, and a battery that lasts weeks between charges.”
Simba hybrid luxe mattress, double: Was £1,699, now £1,189.30, Simbasleep.com
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(Simba)
Looking to upgrade your sleep set-up in 2026? In her guide to the best mattresses of 2025, our resident sleep expert, Sarah Jones, chose Simba’s hybrid luxe as her top pick. She said it improved her sleep significantly, kept her cool during the summer months and warm in winter. Sarah wrote in her review: “I found that it offered support for my joints and helped me lie straight. It also offers the ideal balance between a firm and medium sleeping base.” It may be pricey, but with a discount of £425, now could be the perfect time to try it for yourself.
Slumberdown comfy hugs heated throw: Was £60, now £41.32, Amazon.co.uk
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(Caroline Preece/The Independent)
With the temperatures plummeting for the first time in 2026, there’s never been a better time to invest in something that’ll keep you warm and cosy. Enter Slumberdown’s comfy hugs heated throw, which landed a spot in our review of the best electric blankets. Our tester noted that it’s the “teddy‑soft throw you’ll keep reaching for on frosty evenings”. It warms up quickly and evenly, and is “the softest possible blanket”.
Dyson airwrap i.d. hair styler, ceramic patina/topaz: Was £479.99, now £329.99, Very.co.uk
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(Laura Capon/The Independent)
Black Friday discounts on the airwrap i.d. model continued into the Boxing Day sales and are sticking around in January. The covetable Dyson buy has been reduced by £50 at a bunch of retailers, including Argos. Beauty writer Elena Chabo put the hair tool to the test for her Dyson airwrap i.d. review. Elena said the device will “set you up for almost every styling need, halve your styling time and minimise damage to hair”. Beauty editor Laura Capon was equally impressed with the hair tool, so much so, it took the top spot in her review of the best hot brushes. It’s “the tool I have continued to reach for on repeat”, she noted in her review. “It may be pricey, but if you’re happy to splurge, I don’t think you’ll be disappointed by the results it will give you.” Promising good hair in 2026, snap it up while stocks last.
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(Oura)
The gold standard for wearables in the wellness space, Oura rings are rarely on offer – so this generous saving of £100 at Boots is worth shouting about (and it matches the Black Friday discount). In his review of the Oura ring 4, senior tech critic Alex Lee said the main benefit, compared with buying the gen 3 version, is the “improved durability, comfort and accuracy”. Alex added: “This isn’t a generational upgrade over the Oura ring 3, merely strengthening its position as the best smart ring out there for sleep tracking and recovery.”
Dyson airwrap origin multi-styler, copper nickel: Was £399.99, now £299.99, Boots.com
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(John Lewis)
The Dyson airwrap is a beloved hair tool, and with this discount, the origin has become the most accessible in the range. In her review of the Dyson airwrap, beauty editor Lucy Partington welcomed the inclusion of the round brush, praising how it helped create a “blowdry-esque finish”. Though it’s lacking some of the features found on newer models like the i.d., it’s still a great addition to your beauty routine, especially at this price.
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(PlayStation)
PlayStation portal discounts are rare, so if you’ve been wanting one, now may be a good time to buy. Thanks to cloud streaming, you can play this handheld console wherever you go, provided you have a strong enough internet connection.
Garmin forerunner 955, solar, black: Was £519.99, now £419.99, Boots.com
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(Garmin)
Everyone and their neighbour will be jumping aboard the fitness hype in the new year, and this £100 discount on one of Garmin’s smartwatch best-sellers is a perfect excuse to join them. While this model includes a handy solar charging feature – which extends the 955’s battery life by an extra 49 hours – fitness expert Harry Bullmore described the watch in its basic iteration as the best Garmin device for cycling. In his review of Garmin watches, he wrote of the 955: “Once I strapped it to my wrist and wore it for just 24 hours, I was granted access to a whole host of numbers about recovery, health, training readiness, optimal training zones, stress levels and more.”
Lenovo legion pro 7 gaming laptop: Was £4,399, now £3,799, Currys.co.uk
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(Currys/Lenovo)
If your gaming laptop is due an upgrade, this Currys deal is well worth a look. As part of its January sale, there’s a massive £600 off the Lenovo legion pro 7. In fact, this exact model was named the best gaming laptop in our round-up of the best laptops, with tech writer Sean Cameron describing it as a “godsend” for gaming. The laptop features Lenovo’s AI engine+ with scenario detection to optimise performance, alongside a stunning 2.5K OLED display that brings gameplay to life. Better still, you can save an extra £100 off the already reduced price by using the discount code below.
Why you can trust IndyBest’s January sales coverage
Here at IndyBest, our shopping experts track the price of popular products year-round and have covered the January sales and other major shopping events for years, so we know how to spot a good deal from a bad one.
On top of knowing our way around a sale, we are experts in our fields. We’ve spent countless hours testing and reviewing everything from air fryers to TVs. In our January sales guides, we only recommend deals on products we’ve tried and tested or that hail from brands we trust. That means we bring you genuine savings on products we think you’ll love as much as we do.
For more ways to save, join our money-saving WhatsApp channel
Best deals in the January SalesBest deals in the Boots January sale
From beauty gift sets galore to fragrances, electricals and everyday skincare essentials, the Boots January sale is a treasure trove for those looking to tick off their beauty wishlist.
Below, beauty writer Lucy Smith has been scoping out the most impressive deals so far, which include £150 off the Dyson airstrait straightener (now £299.99, Boots.com), 20 per cent off Dior’s Miss Dior eau de parfum (now £85.60, Boots.com) and 15 per cent of Elemis’s cult pro-collagen cleansing balm (now £44.20, Boots.com).
Lois Borny2 January 2026 17:45
The Oura ring 4 has never been cheaper
It might be time to jump on the Oura ring bandwagon. The Oura ring 4 has £100 off – both on the brand and third-party retailer sites including Argos, Amazon and Boots. Reduced to £249 (Ouraring.com), it’s the same price that it was during the Black Friday sales.
Lois Borny2 January 2026 17:15
Save £30 on the Apple AirPods Pro 2
Discounts on Apple tech are rare, so while the markdowns never seem dramatic, they’re still worth your while. Now with £30 off, the Airpods Pro 2 were praised by tech critic David Phelan for their impressive noise cancelling. They have touch controls, and up to six hours of battery life with the noise-cancellation feature turned on (longer than the first-generation Pro).
(Amazon)
In his review of the Apple AirPods Pro 2, David said: “Noise-cancelling was good enough to reduce continuous sounds such as engine noise on a train,” adding that “adaptive transparency worked well” too, for those moments when you want to hear what’s going on around you, without turning off your tunes.
Lois Borny2 January 2026 16:45
There’s £300 off our top-rated robot vacuum cleaner
If you really hate hoovering, you need a robot vacuum cleaner. And while all those navigation smarts don’t come cheap, I’ve spotted a deal on our tech critic’s top pick, the Eufy X10 pro omni.
Eufy X10 pro omni robot vacuum cleaner: Was £799, now £498.99, Amazon.co.uk
In his review of the best robot vacuum cleaners, IndyBest tech critic Steve Hogarty said the Eufy X10 robot vacuum was “the most hands-off machine” he’d ever tested. “Not only does it vacuum and mop, but it’s clever enough to refill itself with water, as well as wash and dry its own mops”, he said. The mopping function is excellent, the vacuum features the “best-in-class” object avoidance tech, and the app lets you “customise how hard it mops, how deep it cleans and the level of suction power it exerts.”
Lois Borny2 January 2026 15:25
Our best budget electric heater is now even cheaper
If you’re feeling the chill, you can currently get the best budget electric heater in our review for half its usual price. The three-in-one-appliance has a cooling function and a built-in air purifier too, so you’re definitely getting your money’s worth.
Dreamland silent power pure air fan heater: Was £119.99, now £59.99, Dreamlanduk.co.uk
(Rachael Penn/The Independent )
“Perhaps the feature that impressed me the most was the built-in ioniser, which purifies the air as it heats”, said home appliance tester Rachael Penn, when she put the heater to the test. “This means it can reduce dust, pollen and other particles in the air, making it ideal for those with allergies.” The rapid heating function “works incredibly well, blasting out hot air in seconds”, while the appliance was very quiet, too – so quiet that Rachael could “barely audible even on the highest fan setting”. Plus, it has a timer for one, three and nine hours.
Lois Borny2 January 2026 15:05
Save £100 on our top-rated dehumidifier
Damp in our homes can lead to mould, odours and other issues but, fortunately, the best dehumidifiers can keep this troublesome moisture at bay. The best model in our tests is currently reduced by a hefty 30 per cent (that’s a £100 saving).
Duux bora smart 30l: Was £299.99, now £199.99, Amazon.co.uk
(Joanne Lewsley/The Independent)
In her review of the best dehumidifiers, home appliance tester Joanne Lewsley praised the Duux bora smart for being “impressively quiet”. You can let the appliance automatically adjust to hit the ideal humidity, and there’s an accompanying app that enables you to “control everything from fan speed to humidity settings” while you’re away from home. She also loved the built-in carbon filter, which “helps remove gases, smoke, and lingering household odours – great if you’ve got pets, a wood-burning stove or a busy family kitchen”.
Lois Borny2 January 2026 14:38
Best Ninja air fryer deals in the January sales
Ninja arguably rules the roost when it comes to air fryers, and its foodi max (the best of them all) is currently reduced by 30 per cent at Very, which is the same price it was during Black Friday.
If you’re looking for a more compact model, or indeed a double-stack design, our shopping team is rounding up the best Ninja air fryer deals available in the January sales.
Lois Borny2 January 2026 13:45
Nab the iPhone Air with £150 off
Dubbed ‘the most beautiful phone yet’ by tech critic David Phelan, the iPhone Air has £150 off, thanks to this deal at John Lewis (which is also available at other retailers including Very, Amazon and Currys).
(David Phelan/The Independent)
In his review of the iPhone Air, David noted that, despite it being thin, it feels durable and strong. The display is great, with Apple’s “excellent colour fidelity and detailed imagery”, while the battery is good enough to last a full day, thanks to the new energy-efficient modem. It’s not as powerful as the Pro models, but “fast and powerful” enough to make the phone “very effective”. If you’ve been put off by the price, here’s an opportunity to get it for less.
Lois Borny2 January 2026 13:15
Get more than £300 off the Microsoft Surface laptop
If your laptop sounds like it’s trying to take off, the Microsoft Surface could be a great replacement, particularly if you want a Windows model. It landed a spot in tech critic Sean Cameron’s review and, even better, it’s 25 per cent off.
(Sean Cameron)
Upon testing this laptop, Sean found its battery life to be exceptional. It can “turn on or off instantly, entering sleep mode with minimal power drain”, and “made it through a 12-hour work day without issue during testing”, he said. He particularly recommended the laptop for writers, owing to the tall display, and praised the “classy” all-metal design, the “spacious trackpad, dual powerful speakers”, and the “really excellent keyboard with pleasant travel and spacing.
Lois Borny2 January 2026 13:10
Best iPad deals on the Air and the Mini
You won’t find deals run by Apple itself, so third-party retailers are your best bet (the discounts won’t be massive, though). Right now, there’s 6 per cent off the iPad Air 11in (now 574.97, Amazon.co.uk) and the mini (Amazon.co.uk). You can of course opt for a refurbished model, which will be cheaper than buying new. A refurbished iPad Air M3 is £849 at Currys.
Lois Borny2 January 2026 12:50