As expected, the Samsung Galaxy S26 Ultra is full of AI features, but that’s not all it has up its sleeve to battle the iPhone 17 Pro Max. Samsung’s flagship features the world’s first Privacy Display that is explicitly designed to piss off “shoulder surfers,” and the camera delivers better low-light performance both for photos and video.

Meanwhile, the iPhone 17 Pro Max is a beast in its own right, offering super fast performance from its A19 Pro chip, epic battery life and a new Center Stage front camera. So which phone wins? I put the Galaxy S26 Ultra vs iPhone 17 Pro Max through several rounds of head-to-head combat to find out which is the best phone overall.

Galaxy S26 Ultra vs iPhone 17 Pro Max: The Gap Is Growing (FULL REVIEW) – YouTube
Galaxy S26 Ultra vs iPhone 17 Pro Max: The Gap Is Growing (FULL REVIEW) - YouTube

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Samsung.com, and we’re also tracking the best S26 Ultra deals overall.

iPhone 17 deals page has the latest discounts on the Pro Max.

Winner: iPhone 17 Pro Max

Samsung.com in Silver Shadow and Pink Gold.

What to read next

Apple’s offers a bolder Cosmic Orange color that really stands out, along with Blue and Silver. But unfortunately that’s it. Only three hues.

Winner: Draw

Privacy Display, which helps obscure content off-angle at the pixel level. You no longer need a separate privacy screen that you stick on your phone. And it works super well. You just turn Privacy Display on and the viewing angle is automatically narrowed.

Samsung Galaxy S26 Ultra showing Privacy Display

(Image credit: Future)

Plus, you can set which apps automatically enable Privacy Display and can even blank out specific parts of the screen, such as incoming notifications.

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Brightness HDR (nits)

Brightness SDR (nits)

Color (DCI-P3)

Delta-E (accuracy)

Galaxy S26 Ultra

1,804 (Natural) / 1,860 (Vivid)

1,211 (Natural) / 1,191 (Vivid)

90.6% (Natural)

0.22

iPhone 17 Pro Max

1,899

999

77.6%

0.26

So what about the displays themselves? Indoors, I found that the iPhone 17 Pro Max looked brighter when I played the “Super Mario Galaxy Movie” trailer on both phones. However, I asked a few colleagues and they preferred the colors and contrast from the Galaxy S26 Ultra and I agree. The iPhone’s image was a tad washed out by comparison.

Galaxy S26 Ultra vs. iPhone 17 Pro Max display

(Image credit: Tom’s Guide)

Outdoors, the Galaxy S26 Ultra shined brighter with its Adaptive Brightness turned on. The Tom’s Guide homepage was a lot easier to read on a partly sunny day.

In our labs, the iPhone 17 Pro Max turned in a slightly higher HDR brightness but a lower color output. And the Galaxy S26 Ultra’s panel proved slightly more accurate.

My only complaint about the S26 Ultra’s display is that its viewing angles aren’t quite as wide as the iPhone 17 Pro Max, even when Privacy Display is turned off.

Winner: Galaxy S26 Ultra

best camera phone?

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iPhone 17 Pro Max: Sample video – YouTube
iPhone 17 Pro Max: Sample video - YouTube

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In this clip walking down a park path, I purposely turned the phone 180 degrees in both directions to see how stable the video would look. And you can see that the S26 Ultra’s footage remains remarkably steady compared to the see-saw-like footage from the iPhone 17 Pro Max.

Galaxy S26 Ultra: Low light – YouTube
Galaxy S26 Ultra: Low light - YouTube

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iPhone 17 Pro Max: Low light – YouTube
iPhone 17 Pro Max: Low light - YouTube

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The Galaxy S26 Ultra also fares well with this low-light footage. As I pan around this restaurant with string lights and then up towards the clock tower, the panels in the tower are considerably brighter and it’s easier to make out the numbers in the clock. The iPhone’s footage was warmer but not quite as bright or sharp.

Galaxy S26 Ultra: Daylight – YouTube
Galaxy S26 Ultra: Daylight - YouTube

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iPhone 17 Pro Max: Daylight – YouTube
iPhone 17 Pro Max: Daylight - YouTube

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In daylight, the iPhone 17 Pro Max offered a crisper 4K video of a riverside dock. The rippling water and the dock itself just look better, but the S26 Ultra’s footage is vibrant.

Winner: Galaxy S26 Ultra

Snapdragon 8 Elite Gen 5 for Galaxy turned in a lower single-core number but a higher multii-score score than the A19 Pro-powered iPhone 17 Pro Max.

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3DMark Solar Bay Unlimited

3DMark Wild Life Extreme Stress Test

Galaxy S26 Ultra

49.37 / 12,984

65.2% stability

iPhone 17 Pro Max

46.6 / 12,260

53.9% stability

In terms of graphics and gaming, the Galaxy S26 Ultra had a narrow advantage with a frame rate of 49.37 vs 46.6 in the 3DMark Solar Bay Unlimited test.

However, even though both of these phones boast vapor chamber cooling, the iPhone 17 Pro Max delivered a higher stability score when we ran the 3DMark Wild Life Extreme Stress Test, which goes for 20 minutes. So you should expect better sustained performance from the iPhone.

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Geekbench AI 1.5

Galaxy S26 Ultra

83047 (TensorFlow Lite QNN)

iPhone 17 Pro Max

48549 (Quantitized Core ML/Neural Engine)

Last but not least, the Galaxy S26 Ultra turned in a considerably higher score on Geekbench AI 1.5, although it’s not quite an apples-to-apples comparison.

Winner: iPhone 17 Pro Max

Siri. Some of the key new Samsung AI features that I think are useful include Now Nudge.

For example, if you get an incoming message asking about getting lunch with a friend and you start to type back you’ll see a Calendar button above the email so you can see your schedule right away.

Circle to Search also gets an upgrade. You can now circle a person and then get info on the entire look and get info on everything someone is wearing to buy it.

Samsung Galaxy S26 Ultra shown in hand

Circle to Search (Image credit: Tom’s Guide)

The most ambitious feature is Automated App Actions, which is in testing. You’ll be able to do things like order and Uber using just your voice or build out a DoorDash order via Gemini. Your phone won’t make the purchase for you but will get everything ready in the background.

And on the photos front there’s Photo Assist. You can tweak your images via prompts in pretty much any way you like and get pretty wild results. Plus, you can even add pets or people from other photos into the one you’re editing.

Even Bixby gets an upgrade with Perplexity integration. So Bixby can now help you do everything from summarize webpages to answering questions on the fly.

With iOS 26, the biggest change is the Liquid Glass design. It looks slick but some people have found screen elements hard to read. The good news is that Apple has tweaked the design through software updates.

iOS 26 call screening feature on an iPhone 15 Pro

Call Screening in iOS 26 (Image credit: Future)

The new Call Screening and Hold Assist are very welcome additions. Call Screening can screen calls on your behalf so you’re hit with less spam, while Hold Assist can hold on the line for you to help avoid muzak hell.

iPhone 17 Pro review.

(Image credit: Tom’s Guide / John Velasco)

The Apple Intelligence upgrades are pretty minimal though. Visual Intelligence now lets you ask questions about whatever’s on your screen. And there’s also Live Translation in Messages, Phone and FaceTime. But we’re waiting for the new Siri powered by Gemini.

Winner: Galaxy S26 Ultra

best phone battery life list. The S26 didn’t last quite as long, hitting 16:40 in standard mode and 16:10 in adaptive mode.

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Hours : Minutes

Charging % in 30 mins

Galaxy S26 Ultra

16:10

77%

iPhone 17 Pro Max

17:54

64%

The Galaxy S26 Ultra does benefit from fast 60W charging, which enables it to reach 77% capacity in 30 minutes. That’s well ahead of the iPhone.

Samsung Galaxy S26 Ultra shown in hand

(Image credit: Tom’s Guide)

However, only the iPhone 17 Pro Max has MagSafe magnets built into the design for charging, which enables you to attach the phone to all sorts of accessories. With Samsung you have to buy a separate case with magnets built in.

Winner: iPhone 17 Pro Max

best Android phone money can buy.