Name: Will Lenney
Job title: Founder
Company: Rodd’s
What was your first job? Dinosaur Mini-Golf attendant, I used to sit in the little shed and hand out putters all day.
What’s been your worst job interview? I’ve actually never done a proper job interview so have probably gotten away without any embarrassing stories. Retail meetings on the other hand, now that would be telling…
What was the first music single you bought? It’s honestly hard to recall but I think it was something by Blue!
How do you describe your job to your friends? I usually just stick with ‘YouTuber’ because it’s the easiest answer, but now that doesn’t really cover it. These days it’s a mix of making videos, building Rodd’s and drinking a questionable amount of coffee.
“We’ve been figuring out the retail world as we go, learning loads, and having a good laugh along the way”
What is the most rewarding part of your job? Definitely being able to provide creative entertainment that people genuinely enjoy, and I enjoy making it – it’s a win win.
And while me and James [Marriott, Rodd’s co-founder] are always winding each other up on camera, building Rodd’s together has been class. We’ve been figuring out the retail world as we go, learning loads, and having a good laugh along the way.
What is the least rewarding part? I’m pretty lucky that most of it is enjoyable, but there’s always a level of admin that isn’t quite as fun. Anything involving data and spreadsheets probably isn’t top of my list.
What is your motto in life? I’ve never really lived by one motto, more from time to time if I hear something that resonates with me. Lewis Hamilton is always pretty good for a motivational one-liner.
If you were allowed one dream perk, what would it be? To be able to shapeshift, then I could have any perk at any time!
Do you have any phobias? Yes, I am terrified of spiders.
If you could change one thing in grocery, what would it be? I’d be a fool not to want Rodd’s stocked in even more locations. Ultimately giving more people access to quality RTD iced coffee.
What luxury would you have on a desert island? Probably not a surprise but if I’m stuck on a desert island I at least need some coffee grounds and a cafetiere.
What animal most reflects your personality? Probably a squirrel because between content, travel, and Rodd’s, I feel like I’m often running about doing so many different things.
What’s your favourite film and why? All-time favourite has to be the Pokémon the Movie 2000 – it was my favourite as a kid and that nostalgia still carries the same weight.
What has been the most embarrassing moment in your life? In the Sidemen Charity Match this year, I completely missed the ball when going for a goal at Wembley Stadium in front of 90,000 people. Mortifying.
Which celebrity would you most like to work with and why? I’ve always been a massive Lewis Hamilton fan so working with him would be amazing, especially with Rodd’s as he is vegan.
What would your death row meal be? Cheesy chips, battered sausage with BBQ sauce.
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