Taylor Swift<\/a>‘s The Life of a Showgirl.\n<\/p>\n The pop superstar’s twelfth studio album comes out Oct. 3, and Spotify is helping fans celebrate with an immersive pop-up experience in New York City for three days leading up to the release.\n<\/p>\n
The Life of a Showgirl: A Spotify Experience will go down at a to-be-announced location in the city from 12 p.m. to 9 p.m. ET daily from Sept. 30 to Oct. 2.\n<\/p>\n
Taylor Swift.<\/p>\n
Courtesy of Spotify<\/p>\n
Open to all fans, the event will feature sets inspired by Swift’s music as well as photo opportunities and an Easter egg hunt.\n<\/p>\n
Swift will not be in attendance at the pop-up experience.\n<\/p>\n
On Saturday, Sept. 20, the Grammy winner revealed what Swifties can expect from The Life of a Showgirl \u2014\u00a0including exclusive photocards and poems tied to the era.\n<\/p>\n
The “Fortnight” singer gushed about her \u201cextraordinary\u201d album photo shoot with Martin Marcus. \u201cI just wanted the fans to have as many images from this sort of world this album era as possible,\u201d she said in the video. \u201cAnd so I really spent a lot of time figuring out how I could make the best vinyl product and the best packaging and the best CD experience that they could have.\u201d\u00a0\n<\/p>\n
\u201cSo we’ve got \u2014 the CDs all have photo cards in them, the vinyls, they each have a poem inside of them, a unique poem,\u201d Swift continued. \u201cThey’ve got more images than we ever planned to put in there.\u201d\n<\/p>\n
She also spoke about how she’d “never” designed an album with a “high-gloss finish” before the showgirl-themed project.\n<\/p>\n
\u201cI think we wanted this album to feel really luxurious,\u201d Swift explained. \u201cAnd kind of as a nod to the luxury that a showgirl puts on when she’s onstage.\u201d\n<\/p>\n
Taylor Swift’s ‘The Life of a Showgirl’ cover.<\/p>\n
Mert Alas & Marcus Piggot<\/p>\n
\u201cMeanwhile, like in the quick-change room, she’s like [heaving],\u201d she joked. \u201cMaybe that’s just me. I don’t know.\u201d\n<\/p>\n
Swift concluded the video by explaining she’s happy with how the look and feel of The Life of a Shwogirl came together.\n<\/p>\n
\u201cThe vinyl packaging, the CD packaging, the photographs, the photo cards \u2014 it’s all just something I’m very proud of, and it took a lot of time to put together, a lot of concentration, a lot of organization, but hopefully it pays off,\u201d she said. \u201cI hope the fans are happy.\u201d<\/p>\n
The video came a day after Swift announced\u00a0The Official Release Party of a Showgirl<\/a>\u00a0will hit AMC theaters from Oct. 3-5. The film will feature the music video for her single \u201cThe Fate of Ophelia,\u201d along with behind-the-scenes footage of how the album was made and \u201ccut-by-cut explanations of what inspired this music.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"NEED TO KNOW Spotify is hosting an immersive pop-up experience in New York City to celebrate Taylor Swift’s…\n","protected":false},"author":2,"featured_media":169081,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28],"tags":[64,63,134,136],"class_list":["post-169080","post","type-post","status-publish","format-standard","has-post-thumbnail","category-music","tag-au","tag-australia","tag-entertainment","tag-music"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/169080","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=169080"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/169080\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/169081"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=169080"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=169080"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=169080"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}