{"id":246134,"date":"2025-10-28T10:38:09","date_gmt":"2025-10-28T10:38:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/246134\/"},"modified":"2025-10-28T10:38:09","modified_gmt":"2025-10-28T10:38:09","slug":"nobull-becomes-official-training-shoe-of-nhl-in-multi-year-pact","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/246134\/","title":{"rendered":"NOBULL becomes official training shoe of NHL in multi-year Pact"},"content":{"rendered":"<p>The professional ice hockey league,\u00a0<a href=\"https:\/\/sportsmintmedia.com\/tag\/national-hockey-league-nhl\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">National Hockey League<\/a>\u00a0(NHL)\u00a0has developed a\u00a0multi-year partnership with <a href=\"https:\/\/sportsmintmedia.com\/tag\/nobull\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">NOBULL<\/a>, the fast-growing athletic footwear brand.<\/p>\n<p>With this pact, the brand has become the event\u2019s official training shoe. The new alliance, which commences immediately, brings together two businesses that share a culture of hard work, respect, and dedication.<\/p>\n<p>NOBULL will get a variety of unique marketing rights and designations that will link the NOBULL brand to the NHL and its fans via the NHL\u2019s extensive marketing, digital, and social media platforms. The two organisations will also work on unique material and narrative for the NHL and NOBULL platforms.<\/p>\n<p>Furthermore, NOBULL will also supply training footwear to players, coaches, and staff at all 32 NHL clubs, assisting with the endless hours of preparation that go place before the puck drops.<\/p>\n<p>NHL fans will be able to connect with NOBULL at NHL events such as the NHL Winter Classic and NHL Stadium Series through on-site activations, in-arena and in-stadium signage, and more.<\/p>\n<p>Mike Repole, owner of NOBULL, commented, \u201cHockey is one of the most demanding sports in the world \u2013 it takes grit, resilience, and an unwavering will to compete. That\u2019s why NOBULL and the NHL are a perfect partnership. The NOBULL mentality is built on being stronger every day, both mentally and physically, and that is what it means to be a hockey player.\u201d<\/p>\n<p>Jason Jazayeri, NHL Group Vice President, Business Development, said, \u201cWe are proud to welcome NOBULL to the NHL family through a partnership rooted in shared values and a relentless pursuit of excellence. Together, we look forward to creating impactful content and experiences that bring this mindset to life for our fans.\u201d<\/p>\n<p>NOBULL will additionally get significant national U.S. broadcast exposure on <a href=\"https:\/\/sportsmintmedia.com\/tag\/espn\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">ESPN <\/a>and <a href=\"https:\/\/sportsmintmedia.com\/tag\/tnt-sports\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">TNT <\/a>via Digitally Enhanced Dasherboards, the League\u2019s cutting-edge approach to dynamic dasherboard advertising during all Stanley Cup\u00a0Playoffs and Final games.<\/p>\n","protected":false},"excerpt":{"rendered":"The professional ice hockey league,\u00a0National Hockey League\u00a0(NHL)\u00a0has developed a\u00a0multi-year partnership with NOBULL, the fast-growing athletic footwear brand. With&hellip;\n","protected":false},"author":2,"featured_media":246135,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[556],"tags":[64,63,146291,575,146292,31025,85],"class_list":["post-246134","post","type-post","status-publish","format-standard","has-post-thumbnail","category-nhl","tag-au","tag-australia","tag-national-hockey-league-nhl","tag-nhl","tag-nobull","tag-sponsorship","tag-sports"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/246134","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=246134"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/246134\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/246135"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=246134"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=246134"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=246134"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}