{"id":25433,"date":"2025-07-27T07:07:08","date_gmt":"2025-07-27T07:07:08","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/25433\/"},"modified":"2025-07-27T07:07:08","modified_gmt":"2025-07-27T07:07:08","slug":"what-7-year-curse-bts-blackpink-and-the-new-era-of-global-k-pop","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/25433\/","title":{"rendered":"What \u20187-year curse\u2019? BTS, Blackpink and the new era of global K-pop"},"content":{"rendered":"<p>Few groups survive a decade in the relentless world of <a target=\"_self\" class=\"e1yy41x40 ef9u0v01 css-1ankfgb ecgc78b0\" href=\"https:\/\/www.scmp.com\/knowledge\/topics\/k-pop\/news?module=inline&amp;pgtype=article\" title=\"\" data-qa=\"BaseLink-renderAnchor-StyledAnchor\" rel=\"nofollow noopener\">K-pop<\/a>. But on a charged June night in Goyang, industry juggernauts <a target=\"_self\" class=\"e1yy41x40 ef9u0v01 css-1ankfgb ecgc78b0\" href=\"https:\/\/www.scmp.com\/topics\/bts?module=inline&amp;pgtype=article\" title=\"\" data-qa=\"BaseLink-renderAnchor-StyledAnchor\" rel=\"nofollow noopener\">BTS<\/a> celebrated 12 years since they first burst onto the scene.<\/p>\n<p datatype=\"p\" data-qa=\"Component-Component\" class=\"e8zc9q40 css-1c6uqr6 ec74h0k1\">Last month\u2019s 2025 BTS Festa saw more than 60,000 fans pack the Kintex centre in the Seoul suburb to commemorate the group\u2019s anniversary and see all seven members of BTS back together again for the first time since they had fulfilled their mandatory military service.<\/p>\n<p datatype=\"p\" data-qa=\"Component-Component\" class=\"e8zc9q40 css-1c6uqr6 ec74h0k1\">That same weekend, BTS member J-Hope held the final dates of his world tour in a nearby stadium complex.<\/p>\n<p datatype=\"p\" data-qa=\"Component-Component\" class=\"e8zc9q40 css-1c6uqr6 ec74h0k1\">In a live stream, the group set the internet alight by announcing that a comeback album and long-awaited world tour were in the works for spring, delighting their global fandom, or \u201cArmy\u201d.<\/p>\n<p datatype=\"p\" data-qa=\"Component-Component\" class=\"e8zc9q40 css-1c6uqr6 ec74h0k1\">\u201cHey guys, we are back,\u201d band member Jimin told viewers. \u201cWe\u2019re also planning a world tour alongside the album. We\u2019ll be visiting fans all around the world.\u201d<\/p>\n<p><img decoding=\"async\" alt=\"The headquarters of Hybe, the agency behind K-pop megastars BTS, is seen in Seoul. Photo: AFP\" data-qa=\"BaseImage-handleRenderImage-StyledImage\" class=\"e1gf69pb2 css-6ikqhs e445x7d0\" loading=\"lazy\" src=\"https:\/\/www.newsbeep.com\/au\/wp-content\/uploads\/2025\/07\/23d14806-dc15-469b-bc48-fded77b02c1f_c8a650c4.jpg\" title=\"The headquarters of Hybe, the agency behind K-pop megastars BTS, is seen in Seoul. Photo: AFP\"\/>The headquarters of Hybe, the agency behind K-pop megastars BTS, is seen in Seoul. Photo: AFP<\/p>\n<p datatype=\"p\" data-qa=\"Component-Component\" class=\"e8zc9q40 css-1c6uqr6 ec74h0k1\">Just a few days earlier, thousands had gathered outside the headquarters of Hybe, the agency that manages the group, in Seoul\u2019s Yongsan district, braving the summer heat for a fleeting glimpse of their idols.<\/p>\n","protected":false},"excerpt":{"rendered":"Few groups survive a decade in the relentless world of K-pop. But on a charged June night in&hellip;\n","protected":false},"author":2,"featured_media":25434,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28],"tags":[24872,24871,64,63,424,13263,11924,24873,13539,24881,405,24866,512,8220,134,24879,3388,11596,24864,9975,24876,426,24867,2184,136,24868,22383,24882,12431,2016,5811,24874,24869,24877,24865,5813,24878,3725,24880,24870,2489,24875,3973],"class_list":["post-25433","post","type-post","status-publish","format-standard","has-post-thumbnail","category-music","tag-aespa","tag-ariana-grande","tag-au","tag-australia","tag-bang-si-hyuk","tag-big-bang","tag-billboard","tag-black-lives-matter","tag-blackpink","tag-born-pink","tag-bts","tag-chanel","tag-china","tag-coachella","tag-entertainment","tag-goyang","tag-hybe","tag-justin-bieber","tag-k-culture","tag-k-pop","tag-kim-jeong-seob","tag-lee-jae-myung","tag-louis-vuitton","tag-mexico","tag-music","tag-newjeans","tag-nobel-prize","tag-recording-industry-association-of-korea","tag-rose","tag-russia","tag-seoul","tag-seventeen","tag-shin-jong-oh","tag-sm-entertainment","tag-sofi-stadium","tag-south-korea","tag-stray-kids","tag-thailand","tag-the-idol","tag-universal-music","tag-us","tag-yg-entertainment","tag-youtube"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/25433","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=25433"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/25433\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/25434"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=25433"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=25433"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=25433"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}