![\"Claressa](\"https:\/\/www.newsbeep.com\/au\/wp-content\/uploads\/2025\/11\/EM1_1169.jpg\")
Photo by Ed Mulholland\/Salita Promotions<\/p>\n\t\tPhoto by Ed Mulholland\/Salita Promotions<\/p>\n
Undisputed Heavyweight Champion of the World, five-division world champion, and two-time Olympic gold medalist Claressa \u201cThe GWOAT\u201d Shields has officially signed a historic minimum guaranteed $8 million multi-fight partnership with Wynn Records and Salita Promotions, marking one of the most lucrative and strategically progressive deals in women\u2019s boxing history.<\/p>\n
The landmark agreement, which was announced today at a press event in midtown Manhattan, sets the stage for the next chapter in Shields\u2019 storied career and introduces a new model for the sport, one that extends far beyond the ring. For the first time, a leading entertainment and music label and a world-class boxing promoter will collaborate to amplify the sport through culture, media, and entertainment. The partnership includes cross-promotional opportunities that will expand Shields\u2019 global brand presence while redefining how athletes connect with audiences worldwide.<\/p>\n
Shields\u2019 next bout is set to take place in the first quarter of 2026, in what is expected to be one of the most anticipated events of the year.<\/p>\n
A New Business Model for Boxing<\/p>\n
This partnership builds on the successful collaboration between Wynn Records and Salita Promotions that began earlier this year with Shields vs. Daniels on July 25 at Little Caesars Arena \u2014 a sold-out event that delivered global media visibility and cultural engagement that extended far beyond traditional boxing audiences. Building on that momentum, both entities see a clear future where sports and entertainment operate in tandem to create scalable, cross-industry impact.<\/p>\n
Through this collaboration, Salita Promotions continues to set a new standard for how promoters partner with athletes, fostering opportunities that extend beyond the ring. Wynn Records, a rising entertainment powerhouse, brings cultural influence, music integration, and storytelling to the partnership, while Salita Promotions, recognized globally for developing elite talent and executing major championship events, delivers world-class boxing expertise and promotional infrastructure. Together, they represent a forward-looking blueprint for the next era of boxing: one where competition, commerce, and culture coexist seamlessly.<\/p>\n
Claressa Shields stated: \u201cThis deal represents more than just a contract, it\u2019s a statement. I\u2019ve fought my entire career to prove that women\u2019s boxing deserves equal respect, equal pay, and equal opportunity. Partnering with Salita Promotions and Wynn Records gives me the platform to keep breaking barriers inside and outside the ring. Together, we\u2019re building something that\u2019s never been done before.\u201d<\/p>\n
Ruben Branson, Owner and CEO of Wynn Records commented: \u201cClaressa\u2019s story, talent, and determination embody everything our brand stands for. We\u2019re proud to stand beside her as she continues to make history.\u201d Together, we\u2019re setting a new standard for what\u2019s possible in the sport.\u201d <\/p>\n
Dmitriy Salita, President of Salita Promotions, added: \u201cClaressa Shields is one of the greatest athletes of our generation. Her impact extends far beyond the sport, and this partnership reflects that power. Our goal is to blend boxing, culture, and music to elevate the sport and its athletes beyond the traditional sports pages. This partnership with Wynn will create unique opportunities for fighters and deliver fresh, engaging experiences for boxing fans. Together with Wynn Records, we\u2019re creating a blueprint for the future\u2014where promoters, athletes, and partners collaborate to achieve success that would not otherwise be possible.\u201d<\/p>\n
ABOUT CLARESSA SHIELDS<\/p>\n
Claressa Shields is the Undisputed Heavyweight Champion of the World, a two-time Olympic gold medalist, five-division world champion, and the only 4x Undisputed Champion over three weight classes in history, male or female, to hold all four major world titles in three different weight classes simultaneously. Known globally as \u201cThe GWOAT\u201d(Greatest Woman of All Time), Shields has become a trailblazer for women\u2019s sports and a symbol of empowerment, resilience, and excellence.<\/p>\n
ABOUT WYNN RECORDS<\/p>\n
Wynn Records is an innovative entertainment and sports brand dedicated to merging music, media, and athletic excellence. With a growing roster of elite talent, Wynn Records is redefining the intersection of culture and competition.<\/p>\n
ABOUT SALITA PROMOTIONS<\/p>\n
Salita Promotions was founded in 2010 by Dmitriy Salita, a professional boxer and world-title challenger who saw the need for a promotional entity to feature boxing\u2019s best young prospects and established contenders in North America and around the world. Viewers watching fighters on worldwide television networks including SHOWTIME, HBO, ESPN, Spike TV, Universal Sports Network, UFC Fight Pass, DAZN, ESPN+ and MSG have enjoyed Salita Promotions fight action in recent years. We pride ourselves on offering our fighters opportunities inside and outside the ring. Salita Promotions looks forward to continuing to grow and serve the needs of fight fans around the globe.<\/p>\n
Check the\u202fSalita\u202fPromotions\u202fYOUTUBE CHANNEL\u202ffor regular updates of the modern world\u2019s greatest fighters, contenders and prospects in action. <\/p>\n","protected":false},"excerpt":{"rendered":"Photo by Ed Mulholland\/Salita Promotions Undisputed Heavyweight Champion of the World, five-division world champion, and two-time Olympic gold…\n","protected":false},"author":2,"featured_media":262190,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[571],"tags":[64,63,802,85],"class_list":{"0":"post-267823","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-boxing","8":"tag-au","9":"tag-australia","10":"tag-boxing","11":"tag-sports"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/267823","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=267823"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/267823\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/262190"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=267823"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=267823"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=267823"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}