{"id":268996,"date":"2025-11-07T14:55:07","date_gmt":"2025-11-07T14:55:07","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/268996\/"},"modified":"2025-11-07T14:55:07","modified_gmt":"2025-11-07T14:55:07","slug":"success-of-womens-cricket-world-cup-demonstrates-crickets-potential-for-growth-icc-board","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/268996\/","title":{"rendered":"Success of women\u2019s Cricket World Cup demonstrates cricket\u2019s potential for growth: ICC board\u00a0"},"content":{"rendered":"<p>Record-breaking Women\u2019s World Cup, increased funding for global development and Olympic engagement highlight ICC meetings<\/p>\n<p>The International Cricket Council (ICC) Board has approved a series of strategic measures designed to accelerate the global growth of cricket, strengthen the women\u2019s game, and reinforce the ICC\u2019s long-term development strategy.<\/p>\n<p>The ICC re-affirmed its commitment to the growth of Women\u2019s Cricket and heralded the success of ICC Women\u2019s Cricket World Cup 2025 in India as testament to its long-standing faith in the Women\u2019s game. Nearly 300,000 fans watched the event in stadia breaking the record for tournament attendance for any women\u2019s Cricket event. The tournament also witnessed viewership growth and new records being set for on-screen audiences across the world with nearly 500 million viewers in India. The ICC board, keen to build on the success of the event, agreed to expand the next edition of the tournament to 10 teams (from 8 teams in 2025).<\/p>\n<p>The Board reviewed the ICC\u2019s ongoing engagement with the International Olympic Committee (IOC) and the Los Angeles 2028 Olympic Games (LA28), as cricket deepens its footprint in the global multisport landscape.<\/p>\n<p>It commended the efforts being made to include Cricket in regional multi-sport games which would mean increased participation opportunities for countries. Cricket is now confirmed to feature across multiple multisport events through to 2028, including:<\/p>\n<p>Asian Games 2026 (Aichi\u2013Nagoya, Japan)<\/p>\n<p>African Games 2027 (Cairo, Egypt)<\/p>\n<p>PanAm Games 2027 (Lima, Peru), where cricket will make its debut<\/p>\n<p>At LA28, both the men\u2019s and women\u2019s T20 events will feature six teams each, comprising 28 matches in total.<\/p>\n<p>The ICC Board confirmed its approval to issue an Invitation to Tender (ITT) for\u202fVideo\u202fGaming Rights, opening the door for leading global partners to collaborate with the ICC in delivering\u202fworld-class, digital\u202ffan experiences. This marks a major step forward in expanding the game\u2019s digital and entertainment footprint.<\/p>\n<p>The Board also\u202fagreed to explore new commercial and innovation opportunities through a data consolidation project as part of the ICC\u2019s broader\u202fstrategy to unlock new commercial streams. The project\u202fwill focus on leveraging data clusters to drive AI-powered fan engagement and enhanced analytics as well as deepen consumer understanding across the cricket eco-system. The initiative will seek to support ICC\u2019s Members with new commercial opportunities.<\/p>\n<p>Reflecting the ICC\u2019s commitment to equitable growth, the Board approved an increase of nearly 10% in distribution for funds to its associate members for the year 2026. The uplift in funding will enable these countries to invest further in domestic programmes, high-performance structures, and cricket development across emerging regions.<\/p>\n<p>The ICC received its first update on \u2018Project USA\u2019, which was launched following the suspension of USA Cricket and in line with the ICC\u2019s directive that the commercial and development interests of players in the US national teams should not be negatively impacted by the suspension of the board due to non-compliance. The project is focused on building an optimised runway to Cricket\u2019s inclusion in the LA 2028 Olympic Games and enhancing performance pathways for the US national teams through ongoing participation in ICC Events.<\/p>\n<p>The ICC Board ratified the appointment of a number of members of the ICC Women\u2019s Cricket Committee, namely Ashley De Silva, Mithali Raj, Amol Muzumdar, Ben Sawyer, Charlotte Edwards, and Sala Stella Siale-Vaea.<\/p>\n","protected":false},"excerpt":{"rendered":"Record-breaking Women\u2019s World Cup, increased funding for global development and Olympic engagement highlight ICC meetings The International Cricket&hellip;\n","protected":false},"author":2,"featured_media":268997,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[564],"tags":[64,63,740,95832,95830,95836,95846,95842,95845,95843,1950,95844,95841,95847,95853,95852,95833,7301,95851,95835,95834,90626,95839,95840,95849,85,95848,95850,95838,95831,95837],"class_list":["post-268996","post","type-post","status-publish","format-standard","has-post-thumbnail","category-cricket","tag-au","tag-australia","tag-cricket","tag-cricket-breaking-news","tag-cricket-headlines-today","tag-cricket-live-score","tag-cricket-match-highlights-today","tag-cricket-match-live-streaming-score","tag-cricket-match-result-today","tag-cricket-match-today-live","tag-cricket-news","tag-cricket-results-today","tag-cricket-scorecard-live","tag-cricket-series-updates","tag-cricket-world-cup-live-score","tag-cricket-world-cup-news","tag-cricket-world-news","tag-icc","tag-icc-cricket-updates","tag-international-cricket-live-score","tag-international-cricket-news","tag-latest-cricket-news","tag-latest-cricket-scores","tag-live-cricket-match-update","tag-odi-cricket-live-score","tag-sports","tag-t20-cricket-live-score","tag-test-cricket-live-score","tag-today-cricket-live-score","tag-today-cricket-news-update","tag-todays-cricket-match-score"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/268996","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=268996"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/268996\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/268997"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=268996"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=268996"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=268996"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}