{"id":275677,"date":"2025-11-10T15:41:08","date_gmt":"2025-11-10T15:41:08","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/275677\/"},"modified":"2025-11-10T15:41:08","modified_gmt":"2025-11-10T15:41:08","slug":"venmo-wants-to-let-consumers-build-up-rewards-stash","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/275677\/","title":{"rendered":"Venmo Wants to Let Consumers Build Up Rewards ‘Stash’"},"content":{"rendered":"

PayPal-owned peer-to-peer payment app Venmo<\/a> is launching what it calls its first \u201calways-on\u201d rewards program.\u00a0<\/p>\n

Venmo Stash, announced Monday (Nov. 10), lets customers earn up to 5% cash back on everyday purchases.\u00a0<\/p>\n

\u201cStash builds on the app\u2019s evolution from a peer-to-peer payment app to an everyday commerce platform built for how the next generation manages and moves their money,\u201d the company said in a news release provided to PYMNTS.<\/p>\n

\u201cThey\u2019re rewards-hungry and want flexibility, personalization, and products that fit into their existing behaviors. Stash meets them where they are.\u201d<\/p>\n

According to the release, Stash customers get 1% cash back when they spend with the Venmo Debit Card at their selected bundle, which jumps to 2% cash back when they set up auto reloads to replenish their balance, and to 5% cash back when they get direct deposits on Venmo each month. Rewards are deposited into their Venmo balance, letting customers spend as they choose.\u00a0\u00a0<\/p>\n

The company notes that Venmo Stash operates alongside the debit card rewards<\/a> offer Venmo introduced earlier this year, letting Venmo Debit Card users stack rewards when limited-time offers are presented by the same merchant.\u00a0\u00a0<\/p>\n

Advertisement: Scroll to Continue<\/p>\n

\u201cVenmo Stash is designed to evolve alongside Venmo\u2019s expanding product ecosystem and include more ways to get rewarded for interactions with Venmo, including when users pay with Venmo at its network of nationwide merchants, coming next year,\u201d the release added.<\/p>\n

In other rewards<\/a> news, PYMNTS spoke last week with Bill Kennedy<\/a>, chief financial officer and interim CEO of Galileo Financial Technologies,\u00a0about his company\u2019s\u00a0partnership with Southwest Airlines<\/a> to launch the new Rapid Rewards Visa debit card.<\/p>\n

Kennedy told PYMNTS\u2019 Karen Webster that the timing was right<\/a> to introduce debit into the loyalty mainstream. Travel is still one of the most powerful categories for rewards, and brands such Southwest recognize the potential to attract customers who prefer debit to credit.\u00a0<\/p>\n

\u201cThe younger population<\/a> skews more toward experiences,\u201d he said. \u201cThey also skew more to debit. It\u2019s a combination of bringing new customers in, making them loyal to your brand by giving them rewards and access to perks, and building that loyalty with that consumer.\u201d<\/p>\n

Kennedy added consumers\u2019 preference for debit is about access to credit as well as intent, and that cultivating loyalty with those customers is crucial.\u00a0<\/p>\n

\u201cDebit and credit rewards<\/a> are different, but they\u2019re still aiming to do the same thing \u2014 that is, to build loyalty with the customer for an affinity with that brand,\u201d he said.\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"PayPal-owned peer-to-peer payment app Venmo is launching what it calls its first \u201calways-on\u201d rewards program.\u00a0 Venmo Stash, announced…\n","protected":false},"author":2,"featured_media":275678,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[64,63,160055,203,44,13205,6628,160056,105,22048,160057,6834],"class_list":{"0":"post-275677","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-mobile","8":"tag-au","9":"tag-australia","10":"tag-cash-back","11":"tag-mobile","12":"tag-news","13":"tag-paypal","14":"tag-pymnts-news","15":"tag-rewards-programs","16":"tag-technology","17":"tag-venmo","18":"tag-venmo-stash","19":"tag-whats-hot"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/275677","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=275677"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/275677\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/275678"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=275677"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=275677"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=275677"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}