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The 49-year old is set to retain his media commitments in 2026.<\/p>\n
Speaking on SEN on Wednesday, Simpson described it as more of a coaching mentoring and consultancy role, as opposed to being part of the coaching team.<\/p>\n
\u201cIt keeps me connected a bit to club land. But to be honest, I didn\u2019t want it getting in the way of the media stuff, so a bit of a balance of the two,\u201d Simpson said.<\/p>\n
\u201cLooing forward to it, it\u2019s probably more about structure and process, rather than strategy and winning, to put it into context.<\/p>\n
\u201cIt\u2019s pretty low key. It might be a couple of times a month during the season. From my point of view if I was the coaching group and Michael, it\u2019d be a bit heavier in pre-season while they set up stuff.<\/p>\n
\u201cI would\u2019ve loved to compared notes with other coaches back in the day. I think it\u2019s an opportunity for the club to get a bit of a different view on some of the things they do.\u201d<\/p>\n
Adam Simpson has landed a new role at Carlton (Photo by Paul Kane\/Getty Images)Source: Getty Images<\/p>\n
Questions are sure to be asked about whether this is Simpson\u2019s first step towards getting back into coaching, particularly with Voss facing an uncertain future at Ikon Park beyond 2026.<\/p>\n
So, is Simpson keen to return to the hot set?<\/p>\n
\u201cIt could seem that way, but it\u2019s not. I\u2019m at the club to help Michael and the coaching group,\u201d Simpson continued.<\/p>\n
\u201cThere\u2019s a pretty new coaching group and everyone\u2019s in a different role.<\/p>\n
\u201cThe strategy around that is just to pass on some knowledge of what worked well for me at West Coast \u2014 and what also didn\u2019t work well \u2014 and be a bit of a sounding board that\u2019s independent.<\/p>\n
\u201cAt club land, every now and then, you get caught in this group think … I know I would\u2019ve appreciated something like that, someone one out, one back, just to give a bit of an opinion on what they see.\u201d<\/p>\n
Daicos & Warner named in Victoria squad | 01:13<\/p>\n
He added with a laugh: \u201cThe coaching stuff looks really hard!<\/p>\n
\u201cI\u2019m doing a lot consultancy work and I see this as another opportunity to help people. So not necessarily (looking to get back into coaching). <\/p>\n
\u201cIt\u2019s not giving me reason to jump back in, it\u2019s just a bit of an opportunity to help a new coaching group form and grow over the pre-season and a bit over the season as well.\u201d<\/p>\n
It follows an overhaul of Carlton\u2019s footy department following a disappointing 2025 season including long-time Port Adelaide head of football Chris Davies replacing Brad Lloyd.<\/p>\n
Leigh Adams and Josh Fraser have meanwhile joined the Blues\u2019 coaching staff, which Aaron Hamill departed and Jordan Russell moved into development.<\/p>\n
Blues take on Lions in prelim final | 01:26<\/p>\n
\u201cWe\u2019re really pleased to bring someone of Adam\u2019s experience into the club,\u201d Davies said.<\/p>\n
\u201cHe\u2019s a coach who has a whole heap of experience and is a premiership coach. His role won\u2019t be player-facing, it\u2019ll well and truly be behind the scenes with Michael and the rest of the coaching group. Michael and I have been talking to Adam over the past period of time, and it\u2019s clear that he wants to give something back again. The timing really works well.<\/p>\n
\u201cFor Michael, it\u2019ll be an objective eye and someone who Michael can talk to from time to time to get an objective view of what\u2019s going on here at the footy club. For the broader coaching group, we really want to continue to invest in their development, so we believe having someone like Adam who can help from a coaching perspective with a broader assistant and development coaching group will be another thing that will be fantastic for them.<\/p>\n
\u201cOverall, it\u2019s to have someone who can give their experience, the benefit of a significant amount of experience while also making sure it\u2019s an objective view. We don\u2019t want Adam to get too in-depth so there\u2019s any groupthink, it\u2019s really Adam sits one out and one back and it can be another objective view to our football department.\u201d<\/p>\n
Simpson coached West Coast in 10 and a half seasons including its famous 2018 premiership triumph.<\/p>\n
He was sacked by the Eagles midway through the 2024 season and has since split his time between Melbourne and Perth including joining Fox Footy in 2025.<\/p>\n
The 306-gamer won two premierships during a decorated playing career at North Melbourne.<\/p>\n","protected":false},"excerpt":{"rendered":"Carlton has landed West Coast premiership coach Adam Simpson in a part-time coaching mentor role for 2026. As…\n","protected":false},"author":2,"featured_media":293926,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[560],"tags":[78977,1146,638,64,63,689,55,639,684,3237,19079,3239,78976,23296,52615,168798,168796,19061,168797,90577,168802,168803,15915,667,54883,2105,168795,168801,134316,168804,168794,647,3257,168805,677,3473,46,6082,168799,28885,168800,1124,85,660,7067,3439],"class_list":["post-293925","post","type-post","status-publish","format-standard","has-post-thumbnail","category-afl","tag-aaron-hamill","tag-adam-simpson","tag-afl","tag-au","tag-australia","tag-australia-and-new-zealand","tag-australian-football-league","tag-australianfootballleague","tag-ben-cotton","tag-brisbane-lions","tag-burning-question","tag-carlton-blues","tag-chris-davies","tag-club-land","tag-coaching-group","tag-coaching-mentor-role","tag-coaching-mentoring","tag-coaching-staff","tag-coaching-stuff-looks","tag-coaching-team","tag-daicos-ampampamp-warner","tag-development-coaching-group","tag-football-department","tag-footy-club","tag-footy-department","tag-getty-images-inc","tag-jordan-russell","tag-josh-fraser","tag-kevin-sheehan","tag-leigh-adams","tag-media-commitments","tag-melbourne","tag-michael-voss","tag-objective-view","tag-oceania","tag-paul-kane","tag-perth","tag-port-adelaide","tag-premiership-boss-lands","tag-premiership-coach","tag-revamped-footy-department","tag-south-australia","tag-sports","tag-victoria","tag-west-coast-eagles","tag-western-australia"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/293925","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=293925"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/293925\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/293926"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=293925"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=293925"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=293925"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}