The Gresini Racing squad has revealed major off-track boosts for its MotoGP team in 2025 in key areas despite losing the marketing power of Marc Marquez this year.<\/p>\n
The satellite Ducati outfit found itself gaining huge interest in 2024 when it signed Marc Marquez<\/a> to race for it, following his decision to leave Honda\u2019s factory team.<\/p>\n As well as on-track results, Gresini<\/a> was able to grow its social media presence through its Faciamo un Cinema campaign, which reimagined iconic movie posters with a MotoGP twist.<\/p>\n It carried that theme on in 2025, but focused on classic album covers instead.<\/p>\n Marc Marquez\u2019s departure to the factory Ducati team was expected to lessen the interest in Gresini this year.<\/p>\n Article continues below ADVERTISEMENT<\/p>\n Article continues below ADVERTISEMENT<\/p>\n But the outfit enjoyed one of its best seasons ever, with Alex Marquez<\/a> winning three grands prix and rookie Fermin Aldeguer<\/a> one, as the former took himself and the team to second in the standings.<\/p>\n The team has now released its growth statistics for the season, revealing a 3.44% gain in media value generated for its partners of almost \u20ac500,000.<\/p>\n On its social media channels, Gresini says it reached 911,000 followers in 2025, which is a gain of 49% over 2024.<\/p>\n Its social campaigns also achieved 82 million views and an earned media value of \u20ac5.25 million.<\/p>\n Gresini\u2019s efforts outweigh those of the majority of the MotoGP grid at present, which will not go unnoticed by potential investors under Liberty Media\u2019s ownership.<\/p>\n Article continues below ADVERTISEMENT<\/p>\n Article continues below ADVERTISEMENT<\/p>\n The team was already linked to a buyout from Formula 1 legend Lewis Hamilton last year, though Gresini wasn\u2019t interested in selling.<\/p>\n The takeover of Tech3 from a consortium led by ex-Haas F1 team boss Guenther Steiner for \u20ac20 million has set the tone for future scenarios like this, however.\u00a0<\/p>\n \u201cThe 2025 season has been sensational, on and off the track. The numbers (and titles) speak for themselves: four GP wins, three sprint wins, a total of 33 podiums, Alex runner-up world champion, Fermin rookie of the year, Best Independent Rider and Best Independent Team,\u201d Sales and marketing director Carlo Merlini said.<\/p>\n \u201cAs often happens, the results on the track translate into television exposure, for the team and above all for the sponsoring brands\u2026<\/p>\n \u201cThe 2025 figures are nothing short of surprising, overall even higher than those of the previous season, confirming that the BK8 Gresini Racing MotoGP sponsorship has once again been a powerful driver of television exposure for our partners’ brands on an increasingly global stage of the MotoGP World Championship.<\/p>\n Article continues below ADVERTISEMENT<\/p>\n Article continues below ADVERTISEMENT<\/p>\n \u201cStarting with our title sponsor BK8 NEWS who came on board in 2025 with a multi-year program and who are using the sponsorship to increase their awareness in their most strategic markets.<\/p>\n \u201cAnd it doesn’t end there: this special moment for Team BK8 Gresini Racing MotoGP coincides with a transition.<\/p>\n \u201cThis is a very important moment that our sport is experiencing. The announcement of Liberty Media as a major shareholder is accelerating the growth of the MotoGP Championship towards conquering new markets and new audiences… we can only be thrilled to play a leading role in this unique phase of the MotoGP world championship\u201d<\/p>\n Subscribe to our MotoGP Newsletter<\/p>\n","protected":false},"excerpt":{"rendered":"The Gresini Racing squad has revealed major off-track boosts for its MotoGP team in 2025 in key areas…\n","protected":false},"author":2,"featured_media":339241,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[572],"tags":[64,63,8455,4280,806,805,803,804,85],"class_list":{"0":"post-339240","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-motosport","8":"tag-au","9":"tag-australia","10":"tag-gresini-racing-motogp","11":"tag-marc-marquez","12":"tag-motor","13":"tag-motor-sports","14":"tag-motosport","15":"tag-motosports","16":"tag-sports"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/339240","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=339240"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/339240\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/339241"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=339240"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=339240"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=339240"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}