![\"\"](\"https:\/\/www.newsbeep.com\/au\/wp-content\/uploads\/2025\/12\/the-long-game-art.jpg\")
<\/p>\n <\/p>\n
Wheelhouse is partnering with US tennis player Ben Shelton<\/p>\n
Brent Montgomery\u2019s unscripted-focused production group Wheelhouse has set an exclusive content partnership with US tennis player Ben Shelton covering YouTube, Instagram and TikTok.<\/p>\n
The deal will see Shelton collaborate with the teams at Wheelhouse Sports and with Wheelhouse-backed content studio Portal A to develop and produce a slate of original and brand-funded digital projects.<\/p>\n
Focusing on Shelton\u2019s passions, the content will debut across his YouTube, Instagram and TikTok channels.<\/p>\n
The partnership begins with the docuseries The Long Game, which launched this week on Shelton\u2019s Instagram and recently launched YouTube channel.<\/p>\n
The series, directed by Josh Tu and Portal A\u2019s Nate Houghteling, tracks Shelton, currently ranked the ninth best men\u2019s tennis player in the world, on and off the court.<\/p>\n
Other projects in development include a sports psychology series and a format built around his love of vintage cars.<\/p>\n
Shelton\u2019s deal with Wheelhouse follows Wheelhouse Sports and Portal A\u2019s recent and ongoing collaboration with NBA superstar Anthony Edwards.<\/p>\n
In February 2025, the partners released doc Year Five, which generated more than 72 million views across Edwards\u2019 social platforms, including three million YouTube views.<\/p>\n
\u201cWe launched Wheelhouse Sports to be a true partner and creative solution for athletes who want to share their stories,\u201d said Wheelhouse Sports VP Stan Kaufman. \u201cLike Ant, [Ben] brings a rare charisma that transcends the court.\u201d<\/p>\n
Portal A co-founder Houghteling added: \u201cWith the launch of his YouTube channel, we want to expand the scale of Ben\u2019s storytelling while staying true to who he is.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"Wheelhouse is partnering with US tennis player Ben Shelton Brent Montgomery\u2019s unscripted-focused production group Wheelhouse has set an…\n","protected":false},"author":2,"featured_media":341532,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[565],"tags":[64,63,85,747],"class_list":{"0":"post-341531","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tennis","8":"tag-au","9":"tag-australia","10":"tag-sports","11":"tag-tennis"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/341531","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=341531"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/341531\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/341532"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=341531"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=341531"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=341531"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}