{"id":351346,"date":"2025-12-16T08:48:08","date_gmt":"2025-12-16T08:48:08","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/351346\/"},"modified":"2025-12-16T08:48:08","modified_gmt":"2025-12-16T08:48:08","slug":"cadillac-becomes-title-sponsor-of-new-pga-tour-signature-event","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/351346\/","title":{"rendered":"Cadillac Becomes Title Sponsor of New PGA Tour Signature Event"},"content":{"rendered":"<p>\t\t\t\t<img width=\"780\" height=\"440\" src=\"https:\/\/www.newsbeep.com\/au\/wp-content\/uploads\/2025\/12\/GettyImages-514082750-e1765873842339.jpg\" class=\"attachment-featured-image size-featured-image wp-post-image\" alt=\"Bubba Watson chipping at Cadillac Championship\"   decoding=\"async\" fetchpriority=\"high\"\/>\t\t\t\t\t\t\t\t\t<\/p>\n<p>\t\t\t\t\t\t\t\tGetty\t\t\t\t\t\t\t<\/p>\n<p>Bubba Watson chips for a birdie on the 18th hole during the final round of the World Golf Championships-Cadillac Championship at Trump National Doral Blue Monster Course  on March 6, 2016.<\/p>\n<p data-start=\"70\" data-end=\"501\">The PGA Tour announced Monday that Cadillac has <a href=\"https:\/\/heavy.com\/sports\/golf\/\" rel=\"nofollow noopener\" target=\"_blank\">signed on as the title sponsor<\/a> of its newest Signature Event, the <a href=\"https:\/\/frontofficesports.com\/cadillac-returns-to-trump-pga-tour-event-after-decade-away\/\" target=\"_blank\" rel=\"noopener external nofollow\">Cadillac Championship<\/a>, marking the luxury automobile brand\u2019s return to Tour golf after nearly a decade away. The multi-year agreement will see the tournament take place at Trump National Doral\u2019s <a href=\"https:\/\/www.trumpgolfdoral.com\/blue-monster\" target=\"_blank\" rel=\"noopener external nofollow\">historic Blue Monster<\/a> course in Miami from April 27-May 3, 2026.<\/p>\n<p data-start=\"503\" data-end=\"862\"><a href=\"https:\/\/www.pgatour.com\/article\/news\/latest\/2025\/12\/15\/cadillac-championship-sponsor-pga-tour-new-signature-event\" target=\"_blank\" rel=\"noopener external nofollow\">Cadillac\u2019s involvement signals a major boost<\/a> for the <a href=\"https:\/\/www.pgatour.com\/schedule\" target=\"_blank\" rel=\"noopener external nofollow\">PGA Tour\u2019s schedule<\/a> and highlights the brand\u2019s long-standing connection to professional golf. This marks the first time Cadillac has held naming rights on a PGA Tour event since its previous stint as sponsor of a <a href=\"https:\/\/www.pgatour.com\/tournaments\/2023\/world-golf-championships-dell-technologies-match-play\/R2023470\/overview\" target=\"_blank\" rel=\"noopener external nofollow\">World Golf Championships<\/a> event at Doral from 2011-2016.<\/p>\n<p>A Homecoming at Trump National Doral<\/p>\n<p data-start=\"910\" data-end=\"1361\">The Blue Monster at Trump National Doral is one of the most storied venues in American golf, having hosted PGA Tour events continuously from 1962 until 2016 and returning to the schedule in 2026 with this Signature Event. At its height, the property staged the <a href=\"https:\/\/www.pgatour.com\/tournaments\/2015\/world-golf-championships-cadillac-championship\/R2015473\" target=\"_blank\" rel=\"noopener external nofollow\">WGC-Cadillac Championship<\/a>, an elite invitational that drew the sport\u2019s top stars, including multiple victories by <a href=\"https:\/\/www.pgatour.com\/player\/08793\/tiger-woods\" target=\"_blank\" rel=\"noopener external nofollow\">Tiger Woods<\/a> and other legends.<\/p>\n<p data-start=\"910\" data-end=\"1361\">\u201cFor more than half a century, Trump National Doral has been lucky enough to host the PGA TOUR, and the WGC-Cadillac Championship has been a big part of that story,\u201d Eric Trump, executive vice president of The Trump Organization, said. \u201cWe are excited to welcome Cadillac back \u2013 an iconic brand and a longtime friend \u2013 for the Cadillac Championship at Trump National Doral, one of the most celebrated golf destinations anywhere in the world.\u201d<\/p>\n<p data-start=\"1363\" data-end=\"1756\">PGA Tour CEO Brian Rolapp lauded the partnership, calling Cadillac \u201ca world-class brand whose partnership with the PGA TOUR is synonymous with Trump National Doral.\u201d He highlighted the return to Miami as a welcome addition to the Tour\u2019s <a href=\"https:\/\/abcnews.go.com\/Politics\/wireStory\/cadillac-returns-title-sponsor-trumps-doral-128416673?\" target=\"_blank\" rel=\"noopener external nofollow\">growing roster of Signature Events<\/a> and a way to bring competitive golf back to a city with deep ties to the sport.<\/p>\n<p>What the Cadillac Championship Means for the Tour<\/p>\n<p data-start=\"1817\" data-end=\"2232\">The Cadillac Championship will be one of the Tour\u2019s $20 million Signature Events on the 2026 schedule, slotting into a prime spring window between <a href=\"https:\/\/www.masters.com\/index.html\" target=\"_blank\" rel=\"noopener external nofollow\">The Masters<\/a> and the <a href=\"https:\/\/www.pgachampionship.com\" target=\"_blank\" rel=\"noopener external nofollow\">PGA Championship<\/a>. Signature Events are a tier above regular Tour stops, offering elevated purses, enhanced fan experiences, and typically drawing stronger fields due to their prestige and financial rewards.<\/p>\n<p data-start=\"2234\" data-end=\"2507\">The event will be broadcast across major outlets including CBS\/Paramount+, Golf Channel, PGA TOUR LIVE on ESPN+, Sirius XM, and the Tour\u2019s World Feed, giving fans global access to what promises to be a marquee stop on the calendar.<\/p>\n<p data-start=\"2509\" data-end=\"2815\">The <a href=\"https:\/\/www.firstcallgolf.com\/industry-news\/release\/2025-12-15\/cadillac-named-sponsor-of-the-cadillac-championship-the-pga-tours-new-signature-event?\" target=\"_blank\" rel=\"noopener external nofollow\">Championship\u2019s return<\/a> at Doral also reinstates a strong traditional stop in a major golf market.<\/p>\n<p>A Legacy Sponsorship Reimagined<\/p>\n<p data-start=\"3313\" data-end=\"3689\">In the <a href=\"https:\/\/apnews.com\/article\/doral-pga-tour-cadillac-blue-monster-liv-6ed2f045a979c209e957b1347ba54045\" target=\"_blank\" rel=\"noopener external nofollow\">years since Cadillac\u2019s departure<\/a>, the Blue Monster remained a respected but dormant venue on the PGA Tour schedule, with the event eventually moving to Mexico City and later other locations. <a href=\"https:\/\/www.livgolf.com\" target=\"_blank\" rel=\"noopener external nofollow\">LIV Golf<\/a> held events at Doral from 2022-2025, but the course now returns to its PGA Tour roots with a renewed identity and a luxury partner.<\/p>\n<p data-start=\"3691\" data-end=\"3987\">\u201cThe Cadillac Championship builds on our legacy with the PGA Tour while connecting with luxury customers through culturally significant events,\u201d John Roth, Cadillac global vice president, said. \u201cFrom our presence at Monterey Car Week to Cadillac Racing\u2019s relentless pursuit of victory, we create iconic experiences that celebrate performance, craftsmanship and innovation, elevating the sport, its athletes and our brand.\u201d<\/p>\n<p>\n\t\t\t<a href=\"https:\/\/heavy.com\/author\/apolczynski\/\" rel=\"nofollow noopener\" target=\"_blank\">Alyssa Polczynski<\/a> Alyssa Polczynski is a multimedia journalist covering Major League Baseball for Heavy.com. She has experience as an editorial producer for MLB.com and contributed to the Society for American Baseball Research (SABR). <a href=\"https:\/\/heavy.com\/author\/apolczynski\/\" rel=\"nofollow noopener\" target=\"_blank\">More about Alyssa Polczynski<\/a>\t\t<\/p>\n<p>\n\t\t\tMore Heavy on Golf\n\t\t<\/p>\n<p>\n\t\t\t\tLoading more stories\n\t\t<\/p>\n","protected":false},"excerpt":{"rendered":"Getty Bubba Watson chips for a birdie on the 18th hole during the final round of the World&hellip;\n","protected":false},"author":2,"featured_media":351347,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[566],"tags":[64,63,755,85],"class_list":{"0":"post-351346","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-golf","8":"tag-au","9":"tag-australia","10":"tag-golf","11":"tag-sports"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/351346","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=351346"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/351346\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/351347"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=351346"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=351346"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=351346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}