{"id":411451,"date":"2026-01-14T03:41:11","date_gmt":"2026-01-14T03:41:11","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/411451\/"},"modified":"2026-01-14T03:41:11","modified_gmt":"2026-01-14T03:41:11","slug":"cadillacs-road-to-formula-1-hits-a-visible-milestone","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/411451\/","title":{"rendered":"Cadillac\u2019s Road to Formula 1 Hits a Visible Milestone"},"content":{"rendered":"

Cadillac\u2019s long road to Formula 1 took another step forward Tuesday, with General Motors unveiling a special-edition livery for the Cadillac Formula 1 Team ahead of its first shakedown later this month.<\/p>\n

GM President Mark Reuss revealed the Barcelona Shakedown livery at the automaker\u2019s new global headquarters in downtown Detroit, just two months before the Cadillac F1 team is set to debut at the Australian Grand Prix on March 8. The livery will be used January 26-30 at the team\u2019s all-hands Shakedown Week in Barcelona, Spain. The official race livery is slated for a February 8 reveal.<\/p>\n

Related Story<\/p>\n

\u201cOur new testing livery celebrates Detroit\u2019s design heritage and the power of the global Cadillac Formula 1 team, while keeping our design secrets under wraps,\u201d Reuss said. \u201cThe Barcelona test is just the beginning\u2014we can\u2019t wait to share our official race livery with fans around the world next month.\u201d<\/p>\n

The testing livery is designed to obscure aerodynamic details while giving an overall idea of the brand\u2019s design identity. In Cadillac\u2019s case, that means a largely monochrome color scheme and a modern interpretation of the Cadillac crest and shield draped over much of the rear end. The stylized crest helps to disguise key aero surfaces of the car, while geometric patterns running vertically along the bodywork break up visual lines in much the same way prototype cars are wrapped in dazzle patterns. <\/p>\n

\"rear<\/p>\n

Cadillac F1 Team<\/p>\n

The names of the team\u2019s founding members from both the US and the UK are also incorporated into the patterning, underscoring the transatlantic nature of the effort.<\/p>\n

Dan Towriss, CEO of Cadillac Formula 1 Team Holdings, said the reveal is part of a broader strategy. \u201cCadillac Formula 1 Team is committed to innovation on and off the track,\u201d Towriss said. \u201cDebuting our race livery during a globally televised championship broadcast challenges convention and brings Cadillac Formula 1 to a global audience.\u201d<\/p>\n

The shakedown car will be displayed at the Detroit Auto Show through January 25, giving fans a first look at Cadillac\u2019s F1 identity before the team heads to Europe. With Barcelona testing, a race-livery reveal, and Melbourne looming, the countdown is now on for the long-awaited debut of Cadillac\u2019s entry into F1.<\/p>\n

\"list<\/p>\n

Cadillac F1 Team<\/p>\n

\"the<\/p>\n

Cadillac F1 Team<\/p>\n

\"Headshot<\/p>\n

But for a couple of sketchy, short-lived gigs right out of college, Natalie Neff has had the good fortune to spend the entirety of her professional life around cars. A 2017 Honda Ridgeline, 1972 VW Beetle, 1999 Ducati Monster and a well-loved purple-and-white five-speed Schwinn currently call her garage home.<\/p>\n","protected":false},"excerpt":{"rendered":"Cadillac\u2019s long road to Formula 1 took another step forward Tuesday, with General Motors unveiling a special-edition livery…\n","protected":false},"author":2,"featured_media":411452,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[573],"tags":[64,63,428,217665,430,817,813,816,2387,217664,85],"class_list":["post-411451","post","type-post","status-publish","format-standard","has-post-thumbnail","category-formula-1","tag-au","tag-australia","tag-content-type-news","tag-contentid-26eac88e-8cc1-462f-8155-5186eb0323cc","tag-displaytype-standard-article","tag-f1","tag-formula-1","tag-formula1","tag-locale-us","tag-shorttitle-cadillacs-formula-1-moment-is-getting-real","tag-sports"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/411451","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=411451"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/411451\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/411452"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=411451"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=411451"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=411451"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}