In a statement, World Rugby said he would be part of \u201ca division that will play a central role in shaping the future of the sport in collaboration with stakeholders\u201d.<\/p>\n
Mark Robinson: ‘I look forward to contributing to a strategy that ensures rugby continues to grow.’ Photo \/ Photosport<\/p>\n
\u201cRobinson\u2019s responsibilities will include uniting the key areas of match officials, game technology, laws evolution, player welfare and fan experience, to ensure that rugby\u2019s pinnacle events, including Rugby World Cups, continue to set the standard in global sport.\u201d<\/p>\n
The statement quoted Robinson as saying he was \u201cexcited to be joining the World Rugby team at a time of real opportunity\u201d.<\/p>\n
\u201cThe game is evolving rapidly, and the way players and fans engage with rugby is changing. I\u2019m excited for the chance to help shape a future that enhances the spectacle for fans, supports unions and protects rugby\u2019s core values on a global stage. I look forward to contributing to a strategy that ensures rugby continues to grow in relevance, reach and impact.\u201d<\/p>\n
In his five-year tenure at the top of NZR, Robinson was at the heart of the controversial Silver Lake private-equity investment saga<\/a> and oversaw the dramatic hiring and firing of All Blacks coaches in 2022 and 2023.<\/p>\n Gilpin said Robinson brought \u201ca unique blend of high-performance, commercial and global governance experience from leading one of the most recognisable brands in world sport\u201d.<\/p>\n \u201cMark\u2019s understanding of fan engagement, elite pathways and modern rugby operating models makes him exceptionally well placed to lead our new, strengthened rugby division, and help deliver a more accessible, competitive and compelling global game.\u201d <\/p>\n