{"id":447218,"date":"2026-01-30T11:17:12","date_gmt":"2026-01-30T11:17:12","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/447218\/"},"modified":"2026-01-30T11:17:12","modified_gmt":"2026-01-30T11:17:12","slug":"golf-business-news-turfgrass-to-help-shape-the-future-of-brittas-bay","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/447218\/","title":{"rendered":"Golf Business News &#8211; Turfgrass to help shape the future of Brittas Bay"},"content":{"rendered":"<p>Golf development and agronomy consultancy <a href=\"https:\/\/www.turfgrass.golf\" rel=\"nofollow noopener\" target=\"_blank\">Turfgrass<\/a> has been appointed as project manager and agronomic lead for the transformation of\u00a0<a href=\"https:\/\/brittasbayclub.ie\" rel=\"nofollow noopener\" target=\"_blank\">Brittas Bay Club<\/a> in Ireland, formerly known as The European Club, as the iconic links enters an exciting new chapter.<\/p>\n<p>The redevelopment aims to create a\u00a0pure links golf experience, rooted in the natural character of Ireland\u2019s east coast dunes while delivering world-class playing conditions through science-led agronomy, sustainable construction and careful long-term planning.<\/p>\n<p>At Brittas Bay, Turfgrass is working in close partnership with the client, acclaimed golf course architect\u00a0Kyle Phillips and Esie O\u2019Mahony, MD of golf course contractor\u00a0Golf Link Evolve, overseeing the redevelopment from\u00a0concept through construction, grow in to opening.<\/p>\n<p>The company\u2019s role encompasses all critical aspects of the project, including the development of detailed agronomy and construction specifications, tendering and contracts, value engineering, irrigation and drainage assistance, maintenance facility planning, budgeting and quality control, ensuring the architectural vision of Kyle Phillips is realised with agronomic integrity and long-term sustainability.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"715\" src=\"https:\/\/www.newsbeep.com\/au\/wp-content\/uploads\/2026\/01\/90-2.jpeg\" alt=\"\" class=\"wp-image-178655\"  \/>A CGI rendition of how the links at Brittas Bay will look following its redevelopment (credit Brittas Bay)<\/p>\n<p>A defining feature of the project is its commitment to working with the natural landscape. Turfgrass has implemented an extensive\u00a0laboratory testing programme, analysing sand samples taken from multiple locations and depths across the site. This process guarantees that\u00a0all native sand will be reused, eliminating the need for imported materials while preserving the natural performance, drainage and character of the course.<\/p>\n<p>Every agronomic decision has been informed by site-specific data including sand depth, percolation rates, local climate and indigenous grass species found along Ireland\u2019s east coast. These conditions are ideally suited to\u00a0fescue, the true links grass, delivering firm, fast and resilient playing surfaces that will continue to improve with time.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.newsbeep.com\/au\/wp-content\/uploads\/2026\/01\/Brittas-Bay-Hero-1-1024x576.jpeg\" alt=\"\" class=\"wp-image-178654\"  \/>The redesign will help to stabilise the dune system and deliver firm, fast and resilient playing surfaces<\/p>\n<p>The project also includes the\u00a0redevelopment and enhancement of marram grasses\u00a0throughout the course, reinforcing the authentic links aesthetic while stabilising the dune system and strengthening long-term environmental resilience.<\/p>\n<p>For Turfgrass, the project holds special significance. Brittas Bay Club is located just\u00a020 minutes from the company\u2019s headquarters, making it a rare opportunity to apply world-class expertise to a site of such beauty and character. With Kyle Philips at the helm and the clients desire for perfection, there is no doubt Brittas Bay will be another bucketlist links golf course to experience in Ireland.\u00a0<\/p>\n<p>John Clarkin, founder of Turfgrass, said, \u201cWe are proud to be part of the transformation of such an iconic coastal course. Brittas Bay embodies everything we stand for at Turfgrass, a respect for the natural environment, a commitment to authentic links golf and a belief that great courses are developed through thoughtful planning and long-term stewardship. With Kyle leading this project, the entire team are creating something enduring, where the landscape leads the design and the golf will continue to improve with time.\u201d<\/p>\n<p>With construction now underway, Turfgrass will continue to guide every phase of the project, helping to shape a new future for one of Ireland\u2019s most distinctive links courses.<\/p>\n","protected":false},"excerpt":{"rendered":"Golf development and agronomy consultancy Turfgrass has been appointed as project manager and agronomic lead for the transformation&hellip;\n","protected":false},"author":2,"featured_media":447219,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[566],"tags":[64,63,755,85],"class_list":["post-447218","post","type-post","status-publish","format-standard","has-post-thumbnail","category-golf","tag-au","tag-australia","tag-golf","tag-sports"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/447218","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=447218"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/447218\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/447219"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=447218"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=447218"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=447218"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}