{"id":448909,"date":"2026-01-31T05:33:24","date_gmt":"2026-01-31T05:33:24","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/448909\/"},"modified":"2026-01-31T05:33:24","modified_gmt":"2026-01-31T05:33:24","slug":"wipro-launches-a-new-operating-model-for-enterprise-functions-combining-advisory-ai-and-enterprise-transformation-services","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/448909\/","title":{"rendered":"Wipro Launches a New Operating Model for Enterprise Functions, Combining Advisory, AI, and Enterprise Transformation Services"},"content":{"rendered":"<p class=\"wpr-text-center\">Creates a new end-to-end, consulting-led, AI-powered model<\/p>\n<p class=\"wpr-text-center\">for four core functions<\/p>\n<p>BENGALURU, India | EAST BRUNSWICK, NJ \u2013 Jan. 29, 2026: Wipro Limited (NYSE: WIT, BSE: 507685, NSE: WIPRO), a leading AI-powered technology services and consulting company, today announced that it is launching a new operating model for serving enterprise functions, combining advisory, AI, and enterprise transformation services. The new, consulting-led, AI-powered operating model brings end-to-end accountability across four core functional areas: People &amp; Change; Supply Chain &amp; Operations; Finance Transformation; and Sales, Marketing &amp; Customer Experience (CX).<\/p>\n<p>This new model will enable Wipro to uniquely connect boardroom strategy to scaled operations\u2014turning innovation into a continuous, closed loop system\u2014and position Wipro as a leading partner for reimagining, designing, running, and continuously transforming core enterprise functions.\u00a0<\/p>\n<p>\u201cEnterprises today are struggling to modernize operations amid outdated models and stalled transformation efforts, with AI hype that isn\u2019t translating into results and consulting-to-execution journeys that remain fragmented and slow,\u201d said Amit Kumar, Managing Partner &amp; Global Head of Consulting, Wipro Limited. \u201cBy bringing our functional consulting expertise together with business process services, we are providing clients with a persona-based, end-to-end enterprise transformation strategy anchored in a functional context. This holistic strategy-to-execution journey allows clients to realize measurable value faster and generate real impact from AI initiatives.\u201d<\/p>\n<p>Wipro\u2019s new integrated model redefines the traditional services model, with consulting as the upstream transformation engine. Leveraging the Wipro Intelligence\u2122 suite of AI-powered solutions and platforms across the entire client engagement journey\u2014from solutioning to delivery\u2014the model will ensure that AI is applied systematically, not as fragmented pilots, and directly aligned to business outcomes.<\/p>\n<p>At the start of the client journey, Wipro Consulting will play a defining role in shaping the clients\u2019 transformation journey, working with CXOs to frame AI strategy, future state operating model, and outcome-based transformation.\u00a0<\/p>\n<p>At the solutioning stage, Wipro Consulting teams will build human-centric, AI-powered operating model designs, along with process re-engineering, and scenario modelling to ensure solutions are developed for execution, not just design.<\/p>\n<p>Leveraging the Wipro Intelligence\u2122 suite of AI-powered solutions, platforms and transformative solutions, Wipro BPS teams will then deliver AI-enabled intelligent automation, predictive insights, and continuous optimization across business operations. Through these AI-enabled operating models that continuously learn and improve, clients will be able to drive faster bottom-line impact, better economics, as well as sustained, scalable outcomes.<\/p>\n<p>\u201cReimagining business processes in the age of AI is core to our clients\u2019 enterprise business transformation strategy,\u201d said Jasjit Singh Kang, Managing Partner and Global Head of Business Process Services, Wipro Limited. \u201cAI-embedded operations, underpinned by deeply contextual solutions, are the future of the intelligence-driven enterprise. This new integrated model will help us deliver on our clients\u2019 demands to build AI solutions designed around persona-based and function-specific processes so they can drive measurable outcomes and real bottom-line impact.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"Creates a new end-to-end, consulting-led, AI-powered model for four core functions BENGALURU, India | EAST BRUNSWICK, NJ \u2013&hellip;\n","protected":false},"author":2,"featured_media":448910,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[256,254,255,64,63,232233,105],"class_list":{"0":"post-448909","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-artificial-intelligence","8":"tag-ai","9":"tag-artificial-intelligence","10":"tag-artificialintelligence","11":"tag-au","12":"tag-australia","13":"tag-press-release-content","14":"tag-technology"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/448909","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=448909"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/448909\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/448910"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=448909"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=448909"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=448909"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}