{"id":508088,"date":"2026-02-27T18:47:12","date_gmt":"2026-02-27T18:47:12","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/508088\/"},"modified":"2026-02-27T18:47:12","modified_gmt":"2026-02-27T18:47:12","slug":"report-abc-to-object-to-news24-name","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/508088\/","title":{"rendered":"Report: ABC to object to News24 name"},"content":{"rendered":"<p>\n\t\t\t\t\tCompeting news channels in a tizzy over brand names.\t\t\t\t<\/p>\n<p>ABC will lodge an objection to a trademark application for News24 following the rebrand announced by SKY News last week.<\/p>\n<p><a href=\"https:\/\/www.smh.com.au\/\" rel=\"nofollow noopener\" target=\"_blank\">The Sydney Morning Herald reports<\/a> ABC still holds the original \u201cABC News 24\u201d trademark even though it uses the simplified ABC News these days.<\/p>\n<p>It claims back in 2010 ABC was planning to call its news channel News24 -but SKY lodged a dispute and demanded that \u201cABC\u201d be added to the name. ABC trademarked ABC News 24 in the end.<\/p>\n<p>Now the shoe is on the other foot.<\/p>\n<p>SKY announced their its rebrand to News24, due to a licensing deal with Comcast-owned SKY News expiring, would occur later this year.<\/p>\n","protected":false},"excerpt":{"rendered":"Competing news channels in a tizzy over brand names. ABC will lodge an objection to a trademark application&hellip;\n","protected":false},"author":2,"featured_media":508089,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[64,63,44],"class_list":["post-508088","post","type-post","status-publish","format-standard","has-post-thumbnail","category-australia","tag-au","tag-australia","tag-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/508088","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=508088"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/508088\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/508089"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=508088"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=508088"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=508088"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}