{"id":515474,"date":"2026-03-03T07:08:09","date_gmt":"2026-03-03T07:08:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/515474\/"},"modified":"2026-03-03T07:08:09","modified_gmt":"2026-03-03T07:08:09","slug":"mclaren-announces-pioneering-new-venture-mclaren-golf","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/515474\/","title":{"rendered":"McLaren announces pioneering new venture, McLaren Golf"},"content":{"rendered":"

Here is everything you need to know about the McLaren Golf launch and the supercar brand\u2019s surprising move into the equipment market.<\/p>\n

\"McLaren<\/p>\n

Well, here\u2019s one we didn\u2019t see coming \u2013 global supercar powerhouse McLaren has decided to shift gears into the world of golf, launching a high\u2011performance equipment brand that caught us all by surprise. We\u2019re told that more will be revealed in late April.<\/p>\n

Press release<\/p>\n

McLaren today announces the launch of an exciting new venture, McLaren Golf<\/a>. Uniting the shared high\u2011performance philosophy of McLaren Racing and McLaren Automotive, this pioneering endeavour will deliver a new benchmark for golf equipment, engineered to McLaren\u2019s exacting standards. This launch will extend McLaren\u2019s DNA \u2013 built on decades of experience in elite motorsport and supercar engineering \u2013 into a new category, led by a dedicated team of golf-industry experts and world-class engineering minds.<\/p>\n

McLaren Golf will push the boundaries of equipment design and manufacturing to unlock new levels of precision for golfers driven by the same endless pursuit of performance.<\/p>\n

\u201cMcLaren Golf is a high-end, engineering-led venture which goes beyond the equipment. We\u2019re building a brand grounded in McLaren\u2019s high-performance DNA, and embedding it in a new sporting arena,\u201d Neil Howie, CEO of McLaren Golf said.<\/p>\n

\u201cWe\u2019ve hired some of the best minds in engineering and combined them with leading figures from the golf world to create an innovation-led company that pushes the limits of what golfers can expect from their equipment. We can\u2019t wait to see our ambition come to life on the course this year.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"Here is everything you need to know about the McLaren Golf launch and the supercar brand\u2019s surprising move…\n","protected":false},"author":2,"featured_media":515475,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[566],"tags":[64,63,755,85],"class_list":["post-515474","post","type-post","status-publish","format-standard","has-post-thumbnail","category-golf","tag-au","tag-australia","tag-golf","tag-sports"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/515474","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=515474"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/515474\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/515475"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=515474"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=515474"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=515474"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}