{"id":543185,"date":"2026-03-16T02:52:12","date_gmt":"2026-03-16T02:52:12","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/543185\/"},"modified":"2026-03-16T02:52:12","modified_gmt":"2026-03-16T02:52:12","slug":"its-time-for-me-to-do-something-different-rod-prosser-to-depart-paramount-after-15-years","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/543185\/","title":{"rendered":"&#8216;It&#8217;s Time For Me To Do Something Different&#8217;: Rod Prosser To Depart Paramount After 15 Years"},"content":{"rendered":"<p>Rod Prosser has resigned from Paramount.<\/p>\n<p>Prosser was the network\u2019s chief sales officer and had spent more than 15 years with the firm. He\u2019ll depart the business in April.<\/p>\n<p>One industry insider told B&amp;T that Prosser\u2019s departure is very much a resignation, rather than anything more untoward and he\u2019s leaving to try his hand at something new.<\/p>\n<p>\u201cIt\u2019s time for me to go and do something different,\u201d Prosser told\u00a0B&amp;T.<\/p>\n<p>\u201cIt\u2019s got nothing to do with the business as such or the people. I\u2019ve got a milestone birthday this year, so it seemed the right time for many reasons.\u201d<\/p>\n<p>Prosser wouldn\u2019t reveal his next move but told\u00a0B&amp;T \u201cthere have been so many interesting opportunities and things out there that have come my way throughout the last 15 years, particularly so over the last couple of years. But I\u2019ve been so dedicated to this place that I haven\u2019t ever reviewed any of those. The new part is me sitting back, seeing what\u2019s out there and then making a decision. That doesn\u2019t necessarily mean that I\u2019m going to replicate what I\u2019m doing here. It\u2019s a little unknown at this point.\u201d<\/p>\n<p>Prosser started at 10 in 2010 as its Brisbane and Sydney sales director before being promoted to a national role. From there, he became director of revenue and client partnerships, then general manager of South East Queensland and then executive general manager before landing in his ANZ chief sales officer role in 2020.<\/p>\n<p>Paramount has been in the process of evolving its sales team and model. But Prosser told\u00a0B&amp;T all was unconnected to his resignation.<\/p>\n<p>\u201cI say this with my hand on the heart, this is a resignation which I\u2019ve been talking to Lee Sears, my international boss based in London who\u2019s coming out tomorrow, for all this and the announcement so we can go and see the key advertisers and Beverley McGarvey, for some time,\u201d he said.<\/p>\n<p>\u201cWe\u2019ve been talking about it for months. There\u2019s nothing else that relates to this that comes from the transformation. What we\u2019ve done is merge our sales team and I wanted to see that through.\u201d<\/p>\n<p>Beverley McGarvey, President of Network 10, Head of Streaming and Regional Lead for Australia and New Zealand, said: \u201cRod has been an important leader within our advertising division and the wider management team and has guided the sales team with clarity and focus. We thank him for his contribution over many years and wish him every success.\u201d<\/p>\n<p>Lee Sears, President, International Markets Advertising Sales, Paramount Global, said: \u201cI want to thank Rod for his leadership, integrity and friendship, he has been a tremendous leader of the team and the Paramount business in Australia. He has set the team up for continued growth and I sincerely wish him well in the future.\u201d<\/p>\n<p>Prosser\u2019s responsibilities will transition to Grant Madigan, who has been appointed to Vice President, Sales. Grant will assume accountability for the Australian Sales team and report directly to Lee Sears.<\/p>\n<p>Late last year, <a href=\"https:\/\/www.bandt.com.au\/rod-prosser-paramount-building-a-smarter-faster-future-for-tv-with-connect-2-0-lg-adelaide-deals\/\" target=\"_blank\" rel=\"noopener nofollow\">Prosser told\u00a0B&amp;T that the network<\/a> was building a smarter and faster future with its foray into contextual ad placements and an improved Connect buying system.<\/p>\n<p>He also placed fifth on <a href=\"https:\/\/www.bandt.com.au\/whos-the-biggest-deal-in-town-its-time-for-best-of-the-best-media-owner-commercial-chiefs\/\" target=\"_blank\" rel=\"noopener nofollow\">B&amp;T\u2019s Best of the Best media owner commercial chiefs<\/a>.<\/p>\n<p>Much is up in the air at Paramount globally following its merger with Skydance in 2024 and its more recent acquisition of Warner Bros Discovery.<\/p>\n<p>The business recently made a number of redundancies in its Adelaide team, moving operations to Melbourne, including General Manager and Sales Director for Adelaide Cameron Mudge.<\/p>\n<p>At the time, Prosser told staff it was as part of an \u201congoing focus on driving earnings growth and transforming our business\u201d.<\/p>\n<p>\u201cThis was not an easy decision, but one that was necessary to best support our business strategy,\u201d he wrote in a staff email.<\/p>\n<p>\u201cWe understand this news is difficult, and we are committed to supporting those affected through this transition.<\/p>\n<p>\u201cWe would like to thank those employees who will be leaving for their valuable contribution to Paramount over many years. We wish them all the best.\u201d<\/p>\n<p>\u00a0<\/p>\n<p>Join more than 30,000 advertising industry experts<\/p>\n<p>Get all the latest advertising and media news direct to your inbox from B&amp;T.<\/p>\n<p>\t\tSubscribe\n\t  <\/p>\n","protected":false},"excerpt":{"rendered":"Rod Prosser has resigned from Paramount. Prosser was the network\u2019s chief sales officer and had spent more than&hellip;\n","protected":false},"author":2,"featured_media":543186,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29],"tags":[64,63,134,952,14627,427],"class_list":["post-543185","post","type-post","status-publish","format-standard","has-post-thumbnail","category-tv","tag-au","tag-australia","tag-entertainment","tag-featured","tag-paramount","tag-tv"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/543185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=543185"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/543185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/543186"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=543185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=543185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=543185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}