{"id":550058,"date":"2026-03-19T07:13:08","date_gmt":"2026-03-19T07:13:08","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/550058\/"},"modified":"2026-03-19T07:13:08","modified_gmt":"2026-03-19T07:13:08","slug":"the-muhammad-ali-revival-act-just-made-win-tourism-the-business-model-for-independent-boxing","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/550058\/","title":{"rendered":"The Muhammad Ali Revival Act Just Made \u201cWin Tourism\u201d the Business Model for Independent Boxing"},"content":{"rendered":"<p>By Larry Goldberg and Boxing Insider Staff<\/p>\n<p>This is Part 3 of BoxingInsider.com\u2019s series on the Muhammad Ali American Boxing Revival Act. <a href=\"https:\/\/www.boxinginsider.com\/headlines\/ali-revival-act-club-promoters-independent-boxing\/\" target=\"_blank\" rel=\"noopener nofollow\">Part 1<\/a> examined what the bill means for club promoters and independent boxing. <a href=\"https:\/\/www.boxinginsider.com\/headlines\/drug-testing-in-boxing-what-it-actually-costs\" target=\"_blank\" rel=\"noopener nofollow\">Part 2<\/a> broke down what drug testing actually costs at every level of the sport. This piece is about where the fighters go when the domestic shows disappear\u2014and what\u2019s waiting for them when they get there.<\/p>\n<p>There\u2019s a term in boxing that most fans have never heard. It\u2019s called win tourism. It refers to the practice of American fighters traveling to countries like Colombia, the Dominican Republic, and Mexico to fight opponents who have no business being in a ring\u2014and coming home with padded records. It\u2019s an open secret. And the <a href=\"https:\/\/www.congress.gov\/bill\/119th-congress\/house-bill\/4624\/text\" target=\"_blank\" rel=\"noopener nofollow\">Muhammad Ali American Boxing Revival Act<\/a> is about to make it the default path for every young fighter at the bottom of the professional ladder.<\/p>\n<p>The numbers are not subtle. <a href=\"https:\/\/www.theguardian.com\/sport\/2025\/mar\/28\/paul-bamba-boxing-win-tourism-cautionary-tale\" target=\"_blank\" rel=\"noopener nofollow\">Thomas Hauser, the Hall of Fame journalist<\/a>, reported that according to BoxRec founder John Sheppard, from 2018 through 2020 there were roughly a dozen fights per year in Colombia involving an American boxer. By 2024, that number had exploded to 278. The American fighter won all 278. Sheppard coined the term win tourism, and he\u2019s blunt about what it represents: complicity at every level of the sport.<\/p>\n<p>That\u2019s the landscape before H.R. 4624 passes. Now imagine what happens after.<\/p>\n<p>The Muhammad Ali American Boxing Revival Act <a href=\"https:\/\/www.sportico.com\/law\/analysis\/2026\/muhammad-ali-boxing-revival-act-bill-next-steps-1234882482\/\" target=\"_blank\" rel=\"noopener nofollow\">cleared the House Education and Workforce Committee by a vote of 30 to 4<\/a> and landed on the Union Calendar on February 25, 2026. It\u2019s heading for a full House vote with strong bipartisan support. The bill\u2019s centerpiece is the creation of Unified Boxing Organizations\u2014UBOs\u2014entities that can handle promotion, rankings, titles, and sanctioning all under one roof. It mandates minimum per-round payments. It requires certified ringside physicians. It requires training facilities and rehabilitation access for contracted fighters. It requires health insurance.<\/p>\n<p>The bill was sold as fighter protection. In reality, it\u2019s a compliance framework designed for billion-dollar operators and dropped on an ecosystem that runs on tight margins and local hustle.<\/p>\n<p>Club boxing in America\u2014the four-round fights, the six-rounders, the small shows in hotel ballrooms and music venues\u2014already operates under state athletic commissions. Those commissions already require licensed referees, ringside physicians, pre-fight medicals, post-fight medicals, and insurance policies. The system isn\u2019t perfect, some commissions are much better than others, but it\u2019s real. It functions. Fighters are examined before they step in the ring in NJ and NY and examined again after. Suspensions are tracked across state lines. There are adults in the room.<\/p>\n<p>The Revival Act doesn\u2019t strengthen that system. It creates a parallel one built for corporate-scale operators while layering new mandates onto the existing one\u2014mandates that don\u2019t distinguish between a TKO production in a 20,000-seat arena and a club show in a 300-seat room. The costs of compliance don\u2019t scale down. The paperwork doesn\u2019t scale down. And when independent promoters can\u2019t absorb the overhead, they stop putting on shows.<\/p>\n<p>And then there\u2019s drug testing. The original bill didn\u2019t include it. But during committee markup, Representative Walberg\u2019s substitute amendment added Section 4(b), which amends the Professional Boxing Safety Act to require testing against the WADA prohibited substance list at every title bout and at least 50 percent of all other bouts. That\u2019s not a suggestion. That\u2019s a federal mandate. A standard ten-panel urinalysis costs a commission $30 to $150. WADA-compliant testing\u2014the kind required under this bill\u2014runs $20,000 to $30,000 per fight. As <a href=\"https:\/\/www.boxinginsider.com\/headlines\/drug-testing-in-boxing-what-it-actually-costs\" target=\"_blank\" rel=\"noopener nofollow\">Part 2 of this series<\/a> laid out in detail, California\u2019s entire annual drug testing budget is $175,000 for roughly 130 events. This bill would burn through that in a handful of cards. Whether those costs land on commissions or promoters, the result is the same: the small shows go dark.<\/p>\n<p>When those shows disappear, the fighters don\u2019t disappear with them.<\/p>\n<p>They get on a plane. They fly to Barranquilla or Santo Domingo or Tijuana, where a local operator puts them on a card for cash, where there\u2019s no commission, no drug testing, no post-fight MRI, and no one asking whether the opponent has ever had a boxing lesson. They come home with a win and a record that looks legitimate to anyone who doesn\u2019t know better.<\/p>\n<p>And what\u2019s waiting for them on the other end of that plane ticket is worse than most people in Washington can imagine.<\/p>\n<p>John Sheppard runs BoxRec\u2014the closest thing boxing has to an official record-keeper. He\u2019s spent years publicly documenting what happens in the jurisdictions that American fighters are already flying to, both on BoxRec and in <a href=\"https:\/\/boxingnewsonline.net\/the-noble-art-of-record-keeping-boxrecs-quest-to-police-a-crime-ridden-sport\/\" target=\"_blank\" rel=\"noopener nofollow\">interviews with boxing media<\/a>. The stories that follow are not rumors from gym corners. They are documented incidents from the organization responsible for maintaining the integrity of professional boxing records worldwide.<\/p>\n<p>In one case, Sheppard sent a BoxRec editor to observe a fight card at a venue that a commission had been submitting results from. The building was locked. There were no fights. No ring, no crowd, no fighters. But on Monday morning, the commission sent event results to BoxRec\u2014with every \u201cprofessional loser\u201d listed as the winner. The entire card was fabricated.<\/p>\n<p>At another event, a BoxRec editor attended a card and counted six fights. The supervising commission submitted results for seven\u2014with corroborating photos for each bout. The discrepancy? At the end of the night, two fighters entered the ring, were sprayed with water, had their photo taken, and left. No punches thrown. The fight was recorded.<\/p>\n<p>An American boxer contacted BoxRec to report that he had been \u201cdefrauded\u201d in Mexico. He had paid a promoter to secure a win. The opponent tanked for four rounds as agreed. But the judges gave the decision to the opponent anyway. The promoter then told the fighter he could get the decision reviewed\u2014for an additional $400.<\/p>\n<p>A Mexican commission submitted an event report that included a loss for \u201cJose Lopez.\u201d There are more than a hundred Jose Lopezes in BoxRec\u2019s database. Sheppard asked which one. The commission\u2019s response: \u201cWe don\u2019t know. But he lost. It doesn\u2019t matter. Just pick one.\u201d<\/p>\n<p>And a new commissioner, working her first event, asked the experienced commissioner training her how to determine who won a fight. The answer she received: \u201cThe referee will raise the winner\u2019s hand.\u201d Nobody taught her about draws.<\/p>\n<p>This is the system American fighters are already using to pad their records. This is where the Revival Act pushes more of them.<\/p>\n<p>It\u2019s not just a record-keeping problem. It\u2019s a safety crisis. WBC President <a href=\"https:\/\/boxaldia.com\/2024\/08\/21\/the-collapse-of-boxrec\/\" target=\"_blank\" rel=\"noopener nofollow\">Mauricio Sulaim\u00e1n has warned publicly<\/a> that when fight results go unrecorded\u2014which happens routinely in unregulated jurisdictions\u2014fighters who have been knocked out don\u2019t carry the knockout on their official record. That means they can be scheduled to fight again two or three weeks later without a mandatory suspension. Sulaim\u00e1n said this has already happened.<\/p>\n<p>A 2024 study published in the journal <a href=\"https:\/\/pmc.ncbi.nlm.nih.gov\/articles\/PMC10951782\/\" target=\"_blank\" rel=\"noopener nofollow\">Brain and Spine<\/a> put it in clinical terms: \u201cAn unknown number of fatalities go undetected in unofficial bouts.\u201d The researchers called for \u201cimproved and systematic registration of boxing-related fatalities.\u201d In other words, we don\u2019t even know how many people are dying in these fights because nobody is counting.<\/p>\n<p>This is the part that should bother every member of the House. The <a href=\"https:\/\/www.congress.gov\/bill\/106th-congress\/house-bill\/1832\" target=\"_blank\" rel=\"noopener nofollow\">original Muhammad Ali Boxing Reform Act of 2000<\/a> was built on a principle of separation of powers. Promoters couldn\u2019t be managers. Sanctioning bodies couldn\u2019t be promoters. The firewalls existed because history proved what happens when one entity controls the whole chain\u2014fighters get exploited. The Revival Act tears down those firewalls and hands the framework to a company that already controls MMA and professional wrestling. <a href=\"https:\/\/www.boxinginsider.com\/headlines\/tko-answers-congressional-questions-on-proposed-ali-act-ubo-legislation\/\" target=\"_blank\" rel=\"noopener nofollow\">TKO\u2014the parent company of the UFC and WWE\u2014lobbied for this legislation<\/a>. The UBO model is their model.<\/p>\n<p>And it\u2019s worth noting who\u2019s raising alarms. The WBC opposes it. Independent promoters oppose it. Fighter advocates oppose it. The MMA Fighters Association\u2014representing the UFC\u2019s own athletes\u2014circulated a petition urging opposition, calling the bill an extension of the UFC\u2019s model rather than genuine fighter protection. Even USA Boxing\u2014the national governing body for amateur boxing and the amateur-to-pro pipeline\u2014has withdrawn its support. Thirty to four doesn\u2019t suggest anyone is listening to the people who actually work in boxing.<\/p>\n<p>Senator Ted Cruz\u2014who has spent his career warning about legislation that exports American jobs overseas\u2014sat down with Dana White this week on his podcast to praise how exciting the Revival Act is for boxing. TKO will surely create some high-profile opportunities. But this bill will export far more grassroots jobs\u2014fighters, trainers, and small-show infrastructure\u2014pushed out of the country. We already know the pattern: 278 fights in Colombia in 2024, every one won by an American. The Revival Act doesn\u2019t stop that. It accelerates it by making it more expensive to fight at home than to buy a plane ticket.<\/p>\n<p>The fundamental problem is that Congress looked at a sport with a regulation gap and decided the answer was more regulation only where regulation already exists. American club boxing is regulated. Colombian gymnasiums are not. Dominican hotel conference rooms are not. Mexican venues where commissions fabricate results and spray water on fighters for photographs are not. The fighters who are most vulnerable\u2014the ones just starting out, the ones without connections, the ones who need ring time to develop\u2014are the ones who will be pushed into those environments when the domestic opportunities dry up.<\/p>\n<p>Win tourism is already an epidemic. 278 fights in Colombia in a single year, with a 100% American win rate. Fabricated fight cards submitted by commissions that don\u2019t exist. Fighters knocked out in unregulated bouts with no record of the knockout and no suspension to protect them. An American fighter paying a promoter for a guaranteed win and getting scammed by the judges. A commission that can\u2019t tell you which fighter lost because they don\u2019t know and don\u2019t care.<\/p>\n<p>That\u2019s not a trend. That\u2019s an industry. And H.R. 4624 is about to pour gasoline on it.<\/p>\n<p>Reagan had a famous line: \u201cGovernment is not the solution to our problem; government is the problem.\u201d In boxing, right now, he\u2019s right. But he was also wrong\u2014because there is a version of government that works in this sport. I see it every time I put on a show. That\u2019s a story for the next piece in this series.<\/p>\n<p>This bill isn\u2019t the answer. It\u2019s being fast-tracked by a Congress that thinks it\u2019s doing something good. That\u2019s what makes it scary.<\/p>\n<p>They\u2019re calling it the Revival Act. From the grass roots, it\u2019s also the Export Act. And the guys who\u2019ll pay for it are the ones nobody in Washington has ever heard of.<\/p>\n<p>H.R. 4624 is heading for a full House vote. Contact your representative before it gets there. Tell them this bill deserves serious debate before it becomes law\u2014not a rubber stamp.<\/p>\n<p>Next in the series: Government in boxing\u2014what it looks like when it works, and what this bill gets wrong about who should be running the sport.<\/p>\n<p>Larry Goldberg is the founder of Boxing Insider Promotions and owner of BoxingInsider.com. BoxingInsider.com is an independent boxing news platform and the home of Boxing Insider Promotions, which stages professional boxing events in Atlantic City and New York City. We are not covering this legislation from the outside. We are one of the promoters it will directly affect.<\/p>\n<p>Read the full series:<\/p>\n<p>Part 1: <a href=\"https:\/\/www.boxinginsider.com\/headlines\/ali-revival-act-club-promoters-independent-boxing\/\" target=\"_blank\" rel=\"noopener nofollow\">What the Ali Revival Act Means for Club Boxing Promoters<\/a><\/p>\n<p>Part 2: <a href=\"https:\/\/www.boxinginsider.com\/headlines\/drug-testing-in-boxing-what-it-actually-costs\" target=\"_blank\" rel=\"noopener nofollow\">Drug Testing in Boxing: What It Actually Costs<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"By Larry Goldberg and Boxing Insider Staff This is Part 3 of BoxingInsider.com\u2019s series on the Muhammad Ali&hellip;\n","protected":false},"author":2,"featured_media":550059,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[571],"tags":[64,63,802,85],"class_list":["post-550058","post","type-post","status-publish","format-standard","has-post-thumbnail","category-boxing","tag-au","tag-australia","tag-boxing","tag-sports"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/550058","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=550058"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/550058\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/550059"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=550058"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=550058"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=550058"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}