![\"Mix](\"https:\/\/www.newsbeep.com\/au\/wp-content\/uploads\/2026\/03\/aa29cf2d14acc74f9090b10257b1b806d0a8738c.jpg\")
Camera IconMix 94.5’s Pete & Kymba. Credit: Mix 94.5<\/p>\nMix94.5\u2019s Perth breakfast team of Pete & Kymba have cemented their popularity among local audiences in 2026, rising from fourth to take outright second in the coveted timeslot for Southern Cross Austereo as the year\u2019s first radio survey results are unveiled.<\/p>\n
The pair enjoyed a 0.3 per cent climb in market share, and boost of 10,000 listeners, edging past the rebranded GOLD96FM.<\/p>\n
Mix 94.5 has retained second spot locally for total market share percentage, tying with GOLD96FM, and behind NOVA93.7.<\/p>\n
The latest ratings mark a steep decline for the GOLD network in Perth, bleeding 1.8 per cent and a staggering 99,000 listeners since January in one of the network\u2019s worst survey results.<\/p>\n
ARN\u2019s decision earlier this year to align Perth\u2019s 96FM with its Sydney-centric stable may now be putting local listeners off, with GOLD\u2019s East Coast-focused content alienating West Aussies.<\/p>\n
Mix94.5\u2019s Breakfast Show hosts said the key to their success had been an intent to bring joy and humour to Perth listeners each morning.<\/p>\n
\u201cWe want to make our show feels like the fun BBQ you go to where you can come and have a great chat and a fun laugh. Awesome to see WA is enjoying it as much as we are every morning!\u201d Pete & Kymba said in a statement to The West.<\/p>\n
\u201cEveryone is welcome, so feel free to join the fun with us every morning from 6am to 9am\u201d.<\/p>\n
Camera IconMix 94.5’s Pete & Kymba. Credit: Mix 94.5<\/p>\n
James Speed, group content director of Mix94.5 & Triple M Perth, said, \u201cMix94.5 is, and always will be, a station built for Perth\u201d.<\/p>\n
Affirming the popularity of his breakfast mainstays, Mr Speed noted the influence of his greater team in Thursday\u2019s ratings.<\/p>\n
\u201cWe\u2019re so pleased with today\u2019s result, and it shows Perth really backs local voices, and people who understand our way of life in the West,\u201d he said.<\/p>\n
\u201cOur breakfast team Pete & Kymba live and breathe WA (Pete was even out at Crabfest on the weekend hosting the food stage, eating all the crab).<\/p>\n
\u201cThroughout the day, Elissa Macneall is chatting with workplaces right across Perth while playing the music that keeps the city moving. And then we bring it home with Perth\u2019s own Carrie Bickmore for the drive home.\u201d<\/p>\n
SCA\u2019s Triple M was the preferred local station for men aged 35-64, with the the station\u2019s breakfast pair of Xav & Katie also most popular among the male 25-54 demographic.<\/p>\n
These results fuelled an overall increase of 25,000 listeners for Triple M, with Perth radio experiencing a cumulative injection of 99,000 across the board.<\/p>\n
Nationally, SCA also saw growth in Sydney with a 0.6 per cent share bump to Triple M, as well as a 1.0 per cent increase in Brisbane.<\/p>\n
With many intrigued by the impact of KIIS\u2019 ill-fated The Kyle & Jackie O show, the shock jocks\u2019 breakfast show ended its disappointing two-year Melbourne run at eighth spot.<\/p>\n
Historically strong in their native Sydney market, the pair held their 12.7 per cent breakfast share in the harbour city, but dropped 60,000 in cumulative audience in what will be their final ever ratings.<\/p>\n","protected":false},"excerpt":{"rendered":"Mix94.5\u2019s Perth breakfast team of Pete & Kymba have cemented their popularity among local audiences in 2026, rising…\n","protected":false},"author":2,"featured_media":550258,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28],"tags":[64,63,134,995,136,45],"class_list":["post-550257","post","type-post","status-publish","format-standard","has-post-thumbnail","category-music","tag-au","tag-australia","tag-entertainment","tag-influencers","tag-music","tag-wa-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/550257","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=550257"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/550257\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/550258"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=550257"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=550257"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=550257"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}