{"id":567232,"date":"2026-03-27T06:19:12","date_gmt":"2026-03-27T06:19:12","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/567232\/"},"modified":"2026-03-27T06:19:12","modified_gmt":"2026-03-27T06:19:12","slug":"macys-ai-chatbot-lures-customers-to-spend-4-75-times-more-online","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/567232\/","title":{"rendered":"Macy\u2019s AI chatbot lures customers to spend 4.75 times more online"},"content":{"rendered":"<p>Macy\u2019s has launched an artificial intelligence-powered shopping assistant that has upped spending online among those using the new tool, part of the company\u2019s multiyear effort to reverse a sales decline.<\/p>\n<p>Customers who use \u201cAsk Macy\u2019s\u201d, the chatbot that\u2019s powered by <a href=\"https:\/\/www.afr.com\/technology\/google-s-new-ai-chatbot-beats-openai-human-experts-in-tests-20231206-p5epgr\" rel=\"nofollow noopener\" target=\"_blank\">Google\u2019s Gemini platform<\/a>, have spent around 4.75 times more than those who do not, the company said.<\/p>\n<p>Loading&#8230;<\/p>\n<p class=\"_137dbe642694dac0-source\">Bloomberg<\/p>\n","protected":false},"excerpt":{"rendered":"Macy\u2019s has launched an artificial intelligence-powered shopping assistant that has upped spending online among those using the new&hellip;\n","protected":false},"author":2,"featured_media":567233,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[256,254,255,64,63,105],"class_list":["post-567232","post","type-post","status-publish","format-standard","has-post-thumbnail","category-artificial-intelligence","tag-ai","tag-artificial-intelligence","tag-artificialintelligence","tag-au","tag-australia","tag-technology"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/567232","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=567232"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/567232\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/567233"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=567232"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=567232"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=567232"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}