{"id":574923,"date":"2026-03-30T21:06:09","date_gmt":"2026-03-30T21:06:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/574923\/"},"modified":"2026-03-30T21:06:09","modified_gmt":"2026-03-30T21:06:09","slug":"eli-roth-and-nas-partner-on-movies-and-tv-shows","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/574923\/","title":{"rendered":"Eli Roth and Nas Partner on Movies and TV Shows"},"content":{"rendered":"

\n\tEli Roth<\/a>\u2018s The Horror Section<\/a> and Mass Appeal, the entertainment company founded by Grammy-winning rapper Nas<\/a>, have entered into a strategic partnership. Through the partnership, which includes an investment from Mass Appeal into The Horror Section, the two entities will collaborate across many aspects of the business, including having Roth and Nas co-develop film and television projects. The alliance will kick off with Nas and Mass Appeal CEO Peter Bittenbender boarding Roth\u2019s upcoming film \u201cIce Cream Man\u201d as executive producers. Financial terms of the deal were not disclosed.<\/p>\n

\n\t\u201cNas is one of the most influential storytellers and cultural voices of all time and we bonded instantly over our mutual love of horror,\u201d said Roth in a statement. \u201cWe are thrilled to partner with Mass Appeal with its unmatched pulse on culture and what truly resonates. I look forward to collaborating with Nas, Peter, and the entire Mass Appeal team, starting with bringing \u2018Ice Cream Man\u2019 to theaters worldwide and creating cultural events in the horror space for audiences everywhere.\u201d<\/p>\n

\n\tMass Appeal said the deal will allow the company to dive deeper into feature films, specifically in the horror genre, which is a specialty of Roth, the director of \u201cHostel\u201d and \u201cKnock Knock.\u201d <\/p>\n

\n\t\u201cI\u2019m proud to come together and partner with Eli to bring these films to life and push the boundaries of what horror can be, both culturally and creatively,\u201d said Nas in a statement. \u201cEli and I shared the same vision from the beginning and partnering with him and The Horror Section feels natural. I\u2019m excited to take the genre in an exciting new direction, and \u2018Ice Cream Man\u2019 is just the beginning.\u201d<\/p>\n

\n\t\u201cIce Cream Man\u201d is Roth\u2019s first film under The Horror Section\u2019s banner, following the company\u2019s launch in March 2025. The film follows a summer town descending into madness when an ice cream man serves kids sweet delights with horrifying results. The Horror Section recently announced it acquired \u201cStiletto,\u201d the latest horror feature from director Samuel Gonzalez Jr. starring Gigi Gustin, Charlotte McKinney, Colleen Camp, Meghan Carrasquillo, Stephen Blackehart, and Hannah Hueston.<\/p>\n

\n\tNas and Mass Appeal most recently spearheaded the \u201cLegend Has It\u2026\u201d series celebrating and spotlighting some of the most important Hip Hop artists of all time. The series included a year-long run of releases from influential artists, including Slick Rick, Raekwon, Ghostface Killah, Mobb Deep, Big L and De La Soul. Nas and DJ Premier brought the series to a close with the release of their long-awaited collaborative album \u201cLight-Years\u201d via Mass Appeal. <\/p>\n

\n\tRoth is represented by WME. Nas is represented by The Lede Company.<\/p>\n","protected":false},"excerpt":{"rendered":"Eli Roth\u2018s The Horror Section and Mass Appeal, the entertainment company founded by Grammy-winning rapper Nas, have entered…\n","protected":false},"author":2,"featured_media":574924,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28],"tags":[64,63,32456,134,136,46499,56177],"class_list":{"0":"post-574923","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-music","8":"tag-au","9":"tag-australia","10":"tag-eli-roth","11":"tag-entertainment","12":"tag-music","13":"tag-nas","14":"tag-the-horror-section"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/574923","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=574923"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/574923\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/574924"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=574923"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=574923"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=574923"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}