A prominent American CEO has died in a horrific crash during an overseas family holiday.<\/p>\n
Kasey Grelle, the head and co-founder of marketing consulting firm Aux Insights, was holidaying in Nicaragua with her husband and children when the open-air tourist truck they were travelling in crashed inside the Rancho Santana resort.<\/p>\n
According to local media, the ill-fated vehicle was travelling downhill on resort grounds with about 30 passengers onboard when it rolled on March 23.<\/p>\n
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By continuing you agree to our Terms<\/a> and Privacy Policy<\/a>.<\/p>\n The mother-of-three was rushed to hospital but sadly died in the ambulance. She was just 41.<\/p>\n Her 11-year-old son, Julian, was airlifted from the scene of the crash to St. Louis Children\u2019s hospital where he was left fighting for life.<\/p>\n He is now recovering in the intensive care unit after sustaining critical injuries including head trauma, a collapsed lung, and head and spine fractures.<\/p>\n The loss was made even more devastating by the fact Ms Grelle became the main provider for the family after her husband, Dave Grelle, was almost killed in a crash ten years ago and left unable to work due to his injuries.<\/p>\n Family friend Juliana Rodas has set up a GoFundMe appeal in a bid to help financially support the Grelle\u2019s during the devastating time.<\/p>\n Ms Rodas also used the campaign to pay tribute to the \u201cbrilliant, driven and passionate\u201d business woman.<\/p>\n \u201cKasey was a force \u2014 brilliant, driven, and passionate, with an uncanny ability to connect deeply with everyone she met,\u201d Ms Rodas wrote in the GoFundMe statement.<\/p>\n \u201cShe founded Aux Insights, an international marketing consulting company, and served as CEO. But nothing made her prouder than being a mom.\u201d<\/p>\n In update on Julian\u2019s condition, Ms Rodas said he \u201chad been cracking jokes with friends, watching the Cardinals, and tracking his March Madness bracket from his hospital bed.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"A prominent American CEO has died in a horrific crash during an overseas family holiday. Kasey Grelle, the…\n","protected":false},"author":2,"featured_media":591888,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[43,44,41,39,42,40,1720],"class_list":["post-591887","post","type-post","status-publish","format-standard","has-post-thumbnail","category-headlines","tag-headlines","tag-news","tag-top-news","tag-top-stories","tag-topnews","tag-topstories","tag-world"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/591887","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=591887"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/591887\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/591888"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=591887"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=591887"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=591887"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}