{"id":605357,"date":"2026-04-14T02:40:09","date_gmt":"2026-04-14T02:40:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/605357\/"},"modified":"2026-04-14T02:40:09","modified_gmt":"2026-04-14T02:40:09","slug":"huawei-teases-a-wider-foldable-and-the-timing-feels-very-apple-adjacent","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/605357\/","title":{"rendered":"Huawei Teases a Wider Foldable, and the Timing Feels Very Apple-Adjacent"},"content":{"rendered":"

Huawei’s new extra-wide foldable phone was revealed on Monday, and it’s already drawing comparisons to the next big thing from Apple. Little is known about the Pura X Max<\/a>, teased on China’s Weibo social network, but the internet is buzzing over its uncommon proportions, wide aspect ratio and similarities with the rumored iPhone Fold<\/a>\u00a0expected to arrive later this year.\u00a0<\/p>\n

There are plenty of different ways to fold a phone, and tech companies have been experimenting with various configurations over the last few years. There are clamshell-style devices, like the Motorola Razr<\/a> and Samsung Galaxy Z Flip 7<\/a>, which fold like OG flip phones, shrinking down into a pocketable square. Then came taller, book-style phones that unfold to reveal larger, tablet-size displays. These days, you can even find trifold phones<\/a> with two hinges. However you fold it, most foldables either start or end with the familiar candybar shape as their base.<\/p>\n

\"model <\/p>\n

Manufacturers have experimented with a variety of different foldable configurations, yet the Pura X Max’s wide proportions are uncommon.<\/p>\n

Huawei<\/p>\n

Huawei’s Pura X Max — the newly announced larger evolution of the Pura X foldable phone<\/a> — is what I like to think of as a passport-style foldable. Rather than the tall rectangle aspect ratio that almost all modern phones take, it has shorter and extra-wide proportions when folded before opening up to reveal what appears to be an approximately iPad Mini<\/a>-sized and proportioned internal display. This is a formula similar to what we’ve seen on the 2020\u00a0Microsoft Surface Duo<\/a>, though the Duo made use of dual internal screens split by a visible hinge rather than a flexible, foldable display.<\/p>\n

The proportions of the Pura X Max announcement have experts and enthusiasts drawing comparisons to the rumored iPhone Fold, which might end up being called the\u00a0iPhone Ultra<\/a>, that is expected to debut this fall alongside the new iPhone 18 models<\/a>. Industry insiders, alleged dummy models and leaked CAD files point to Apple using a similarly wide passport-style shape with proportions in the ballpark of the Google Pixel 10 Pro Fold<\/a>. The iPhone Ultra is rumored to feature a 5.5-inch outer screen that unfolds into a 7.8-inch internal display and could be priced between $2,000 and $2,500.\u00a0<\/p>\n

\"iphone-fold-new-render.png\" <\/p>\n

Apple’s rumored foldable iPhone is also expected to use a wide aspect ratio, though perhaps not this wide.<\/p>\n

Jeffrey Hazelwood\/CNET<\/p>\n

Set to launch on April 20 in China, the Pura X Max is shown in Huawei’s teaser imagery sporting a triple-camera hump on its rear panel. However, the manufacturer hasn’t given any specs, pricing or even shown us what that inside folding display will look like.\u00a0<\/p>\n

The timing of the announcement could be seen as a shot across Cupertino’s bow — Huawei beating the hotly anticipated Apple device to the punch — and perhaps that could end up being true in Huawei’s home market of China. However, Huawei doesn’t have a presence in the US<\/a>, so buyers looking to broaden their foldable horizons will have to wait to see what Apple or Samsung<\/a>\u00a0has to show later this year.<\/p>\n","protected":false},"excerpt":{"rendered":"Huawei’s new extra-wide foldable phone was revealed on Monday, and it’s already drawing comparisons to the next big…\n","protected":false},"author":2,"featured_media":605358,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[64,63,203,105],"class_list":{"0":"post-605357","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-mobile","8":"tag-au","9":"tag-australia","10":"tag-mobile","11":"tag-technology"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/605357","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=605357"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/605357\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/605358"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=605357"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=605357"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=605357"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}