{"id":608439,"date":"2026-04-15T12:23:15","date_gmt":"2026-04-15T12:23:15","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/608439\/"},"modified":"2026-04-15T12:23:15","modified_gmt":"2026-04-15T12:23:15","slug":"the-blocks-alissa-and-lysandra-fraser-look-to-sell-cult-home-and-beauty-brand-al-ive-for-25-million","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/608439\/","title":{"rendered":"The Block’s Alissa and Lysandra Fraser look to sell cult home and beauty brand al.ive for $25 million"},"content":{"rendered":"

T\ufeffhe Block<\/a> stars and interior designers Alisa and Lysandra Fraser<\/a> are looking to sell their hugely successful skincare and cleaning brand al.ive.<\/p>\n

Alisa and Lysandra became household names after winning The Block: Sky High in 2013 and then winning back-to-back in The Block: Fans vs Favourites in 2014.<\/p>\n

Stream every episode ever of The Block for free on 9Now.<\/a><\/p>\n

The twin sisters founded Alisa & Lysandra Interiors in 2014, and in 2020 they launched al.ive body and al.ive skin to offer quality high-end personal care products that also focused on aesthetic design for display.<\/p>\n

\"TheAlisa and Lysandra’s home and beauty brand al.ive has become a household brand worth millions. (Instagram @alisa_lysandra)<\/p>\n

According to The \ufeffAustralian Financial Review<\/a>, Alisa and Lysandra have mandated boutique advisory firm Lempreire Wells to run the sale.<\/p>\n

It’s reported the \ufeffFraser sisters are hoping to land $25 million from the sale.<\/p>\n

\ufeffThe AFR reported the business is doing $30 million in sales and earning $4 million before interest, taxes, depreciation, and amortisation.<\/p>\n

IN PICTURES: Behind the scenes as The Block 2026 filming kicks off\ufeff<\/a><\/p>\n

\"TheFocusing on high-end soaps, lotions and skin care, al.ive products are just as much about aesthetic as they are about function. (Instagram \/ @alisa_lysandra)<\/p>\n

\ufeffIn May 2025, Alisa and Lysandra announced a change to al.ive that had been “years in the making” revealing they were adding home and baby care collections to their range.<\/p>\n

al.ive became a cult beauty and home buy for customers, with the luxury brand selling online and in retailers around Australia including Myer and Bed Bath N’ Table.<\/p>\n

In Pictures<\/p>\n

\"The<\/a><\/p>\n

In pictures: A look back at every Block team ever and how they fared at Auction<\/p>\n

As we celebrate 21 seasons of Australia’s favourite renovation series<\/p>\n

View Gallery<\/a><\/p>\n

“The idea for the al.ive body range was born after Design Duo Alisa and Lysandra Fraser regularly struggled to source bathroom and kitchen styling products that complemented their finished projects, while also offering the product purity their clients expected,” reads their website.<\/p>\n

“They found the personal care market was saturated with brands that placed major emphasis on either design aesthetic or product purity, but rarely did one brand achieve both.”<\/p>\n

With luxury at the forefront, a best seller wash and lotion duo will set you back $89.<\/p>\n

READ MORE: How Block judge Marty Fox grew his worth to $60 million\ufeff<\/a><\/p>\n

\"TheAccording to reports, the sisters are hoping to land a sale for $25 million. (Instagram @alisa_lysandra)Alissa and Lysandra’s Block journey<\/p>\n

\ufeffAlisa and Lysandra appeared on Season 7, The Block: Sky High, and proved they were serious competitors with their design skills.<\/p>\n

The former police officers won the season and took home $295,000 profit from the auction, and a total $395,000 in total winnings (including the $100,000 prize money). During that season they won five Room Reveals \u2013 one of those was a perfect score.<\/p>\n

The pair came back the following year for Season 8, The Block: Fans vs Favourites, where they only took out two Room Reveal wins. When it came to the auction, the sisters won a total of $616,000.<\/p>\n

They returned to The Block in 2019, this time as All Stars<\/a> lending a hand to the Blockheads, and were paired with Mitch and Mark for the week. The four definitely clashed early on, but eventually they found a way to work together and became close friends<\/a>.<\/p>\n

Stream every episode ever of The Block for free on 9Now.<\/a><\/p>\n

FOLLOW US ON WHATSAPP HERE<\/a>: Stay across all the latest news from your favourite shows via our WhatsApp channel. No comments, no algorithm and nobody can see your private details.<\/p>\n","protected":false},"excerpt":{"rendered":"T\ufeffhe Block stars and interior designers Alisa and Lysandra Fraser are looking to sell their hugely successful skincare…\n","protected":false},"author":2,"featured_media":608440,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29],"tags":[64,63,134,427],"class_list":["post-608439","post","type-post","status-publish","format-standard","has-post-thumbnail","category-tv","tag-au","tag-australia","tag-entertainment","tag-tv"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/608439","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=608439"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/608439\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/608440"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=608439"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=608439"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=608439"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}