{"id":611914,"date":"2026-04-17T01:29:10","date_gmt":"2026-04-17T01:29:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/611914\/"},"modified":"2026-04-17T01:29:10","modified_gmt":"2026-04-17T01:29:10","slug":"apac-lands-204-finalists-at-the-one-show-2026-vml-sydney-and-ogilvy-singapore-lead-region-motion-sickness-leads-the-nz-agency-pack","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/611914\/","title":{"rendered":"APAC lands 204 finalists at The One Show 2026; VML Sydney and Ogilvy Singapore lead region; Motion Sickness leads the NZ agency pack"},"content":{"rendered":"

\t\t\t April 17 2026, 8:25 am | BY Ricki Green | No Comments<\/a><\/p>\n

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\t\t\t\t\t \tAPAC agencies have put in a strong showing at The One Show 2026, with 204 finalists selected from across the region as part of a total 1,345 finalists from 51 countries and regions. Ogilvy Singapore and VML Sydney are tied as the region\u2019s top performers, with 13 finalists each. Ogilvy Singapore\u2019s finalists are all for Vaseline\u2019s \u201cVaseline Verified\u201d<\/a>, while VML Sydney\u2019s 13 are for 1001 Optometry\u2019s \u201cThe Hidden Eye Test\u201d<\/a>.<\/p>\n

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Winners of Gold, Silver and Bronze Pencils, along with Merits, will be announced during Creative Week 2026 on May 14, and celebrated at The One Show 2026 awards ceremony on May 15 at Cipriani Wall Street in New York.<\/p>\n

Ogilvy Singapore and VML Sydney are tied as the region\u2019s top performers, with 13 finalists each. Ogilvy Singapore\u2019s finalists are all for Vaseline\u2019s \u201cVaseline Verified\u201d<\/a>, while VML Sydney\u2019s 13 are for 1001 Optometry\u2019s \u201cThe Hidden Eye Test\u201d<\/a>.<\/p>\n

Dentsu Inc. Tokyo follows with 12 finalists, including three for Japan Aerospace Exploration Agency\u2019s \u201cFueled by Imagination\u201d<\/a>.<\/p>\n

Motion Sickness Auckland has nine finalists, including five for \u201cThe M\u0101ori Roll Call\u201d<\/a> for Wh\u0101nau Ora.<\/p>\n

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With seven finalists each are BLKJ Havas Singapore \u2013 including four for Haraku Ramen\u2019s \u201cOne Noodle\u201d<\/a> \u2013 and Ogilvy Mumbai, with three for Brooke Bond Taj Mahal Tea\u2019s \u201cChai Bansuri \u2013 The Tea Flute\u201d<\/a>.<\/p>\n

Leo India Mumbai and TBWAHakuhodo Tokyo have six finalists each, while Bear Meets Eagle On Fire Sydney has five.<\/p>\n

By country and region, APAC\u2019s 204 finalists are led by by Japan (39), followed by Australia (35), India (29), Singapore (29), China (25), South Korea (15), New Zealand (11), Thailand (11), Malaysia (6), Hong Kong SAR China and the Philippines (4 each), Bangladesh (2), and Taiwan and Vietnam (1 each).<\/p>\n

Globally, Rethink Toronto leads with 47 finalists, followed by Uncommon Creative Studio London (34). Apple Cupertino, FCB Chicago and VML New York each have 26 finalists, ahead of Courage Inc. Toronto (23), Area 23 (21), and LePub Mexico (20).<\/p>\n

The complete searchable list of finalists for The One Show 2026 is available here<\/a>.<\/p>\n

See here for full details of Creative Week and the awards presentation<\/a>.<\/p>\n

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