{"id":621835,"date":"2026-04-21T17:32:12","date_gmt":"2026-04-21T17:32:12","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/621835\/"},"modified":"2026-04-21T17:32:12","modified_gmt":"2026-04-21T17:32:12","slug":"liv-golfs-smash-gc-announces-rebrand","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/621835\/","title":{"rendered":"LIV Golf&#8217;s Smash GC Announces Rebrand"},"content":{"rendered":"<p id=\"elk-43f8970c-3d03-49e4-951e-51cef02eb711\">LIV team Smash GC has announced it will rebrand as Oklahoma Golf Club with immediate effect.<\/p>\n<p id=\"elk-f1a5d887-1e89-45e8-a7bc-15a04a8b55e4\" class=\"paywall\" aria-hidden=\"true\">The new-look side has become the first LIV franchise to base itself out of a US state following rebrands by several other teams which are centered around countries or regions of the world.<\/p>\n<p><a id=\"elk-seasonal\" class=\"paywall\" aria-hidden=\"true\"\/><\/p>\n<p id=\"elk-f1a5d887-1e89-45e8-a7bc-15a04a8b55e4-1\">Southern Guards changed from Stinger to become LIV&#8217;s de facto South African team and <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.golfmonthly.com\/news\/iron-heads-rebrand-korea-kevin-na-exit\" data-url=\"https:\/\/www.golfmonthly.com\/news\/iron-heads-rebrand-korea-kevin-na-exit\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.golfmonthly.com\/news\/iron-heads-rebrand-korea-kevin-na-exit\" rel=\"nofollow noopener\" target=\"_blank\">Korean Golf Club switched from IronHeads<\/a>.<\/p>\n<p>            You may like<\/p>\n<p>Meanwhile, Majesticks, Ripper, Fireballs and Torque have all made either line-up or branding changes in recent months to suit LIV&#8217;s evolving franchise strategy.<\/p>\n<p>The latest squad to do that is Oklahoma, a.k.a OKGC, which will make its competitive debut at LIV Golf Virginia next month.<\/p>\n<p id=\"elk-07970e2d-bf6b-49ca-beb3-daaa0edaaef6\">OKGC&#8217;s new captain, replacing <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.golfmonthly.com\/news\/brooks-koepka-leaves-liv-golf-after-four-seasons\" data-url=\"https:\/\/www.golfmonthly.com\/news\/brooks-koepka-leaves-liv-golf-after-four-seasons\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.golfmonthly.com\/news\/brooks-koepka-leaves-liv-golf-after-four-seasons\" rel=\"nofollow noopener\" target=\"_blank\">Brooks Koepka who departed before the 2026 campaign<\/a> began, is Talor Gooch &#8211; a Sooner State native and an Oklahoma State University alumnus.<\/p>\n<p>Commenting on the rebrand, the 2023 LIV Golf Individual champion said: &#8220;This is incredibly meaningful to me. Oklahoma is where I grew up and where I learned how to compete.<\/p>\n<p class=\"newsletter-form__strapline\">Subscribe to the Golf Monthly newsletter to stay up to date with all the latest tour news, equipment news, reviews, head-to-heads and buyer\u2019s guides from our team of experienced experts.<\/p>\n<p>\u201cTo now represent this state through OKGC and bring that identity with us around the world is something I&#8217;m really proud of.<\/p>\n<p>&#8220;We&#8217;re building a team that people can connect with, one that reflects the pride, resilience, and mindset of Oklahoma everywhere we go.\u201d<\/p>\n<p>OKGC&#8217;s new logo features a bison with the number &#8217;46&#8217; in the middle, which is in turn above the golf club&#8217;s initials. The 46 denotes Oklahoma&#8217;s place as the 46th state admitted to the United States.<\/p>\n<p>            What to read next<\/p>\n<p>Inside both the &#8216;O&#8217; and the &#8216;6&#8217; is a star which is meant to be a nod to the Heartland, and the colors are orange and light blue.<\/p>\n<p>Katie O&#8217;Reilly, LIV&#8217;s EVP and head of team business and operations, said: \u201cThis is an important step in the continued evolution of our team model, and a milestone moment as we establish our first team aligned with a US market.<\/p>\n<p>\u201cWe\u2019ve always believed in the power of team identity, and we&#8217;re now seeing our teams develop stronger, more authentic connections across the globe.<\/p>\n<p class=\"vanilla-image-block\" style=\"padding-top:54.81%;\">\n<p><img decoding=\"async\" src=\"https:\/\/www.newsbeep.com\/au\/wp-content\/uploads\/2026\/04\/UVBHVNURqRXfDG9pdKyjMC.png\" alt=\"An image explaining Oklahoma Golf Club's new logo and rebrand\"   loading=\"lazy\" data-new-v2-image=\"true\" data-original-mos=\"https:\/\/www.newsbeep.com\/au\/wp-content\/uploads\/2026\/04\/UVBHVNURqRXfDG9pdKyjMC.png\" data-pin-media=\"https:\/\/www.newsbeep.com\/au\/wp-content\/uploads\/2026\/04\/UVBHVNURqRXfDG9pdKyjMC.png\"\/>\n<\/p>\n<p>(Image credit: LIV Golf League)<\/p>\n<p id=\"elk-5937d92d-5b21-43e7-87c5-8c6e19e21465\">&#8220;We\u2019ve seen that momentum build in markets like Australia, the UK, South Africa and Korea, and OKGC represents the next step in bringing that approach to the United States.<\/p>\n<p>&#8220;Oklahoma gives us an incredibly strong foundation having been a market we\u2019ve had success in before (LIV Golf Tulsa 2023), and with Talor Gooch leading the team, there is an authentic connection to the market.\u201d<\/p>\n<p>OKGC is made up of Gooch, Graeme McDowell, Harold Varner III and Jason Kokrak. The side is currently 8th in the team standings on 38 points having managed a best result of second at LIV Golf Hong Kong.<\/p>\n","protected":false},"excerpt":{"rendered":"LIV team Smash GC has announced it will rebrand as Oklahoma Golf Club with immediate effect. The new-look&hellip;\n","protected":false},"author":2,"featured_media":621836,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[566],"tags":[64,63,755,85],"class_list":{"0":"post-621835","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-golf","8":"tag-au","9":"tag-australia","10":"tag-golf","11":"tag-sports"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/621835","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=621835"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/621835\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/621836"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=621835"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=621835"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=621835"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}