UFC has fully embraced AI in 2026.<\/p>\n
Despite earning more guaranteed money than ever<\/a>, the promotion has been quick to embrace using AI to create content and promotional materials. Notably, the promotion debuted a new teaser video for the UFC White House<\/a> card that was almost entirely AI-generated, which raised more than a few eyebrows amongst fans. If you don\u2019t like this developing trend, UFC CEO Dana White has a simple message: shut the f\u2014k up and watch the fights<\/a>.<\/p>\n Despite White\u2019s dismissal, it\u2019s not only fans who dislike the increased AI presence. Renato Moicano \u2014 who just picked up a one-sided main event victory<\/a> over Chris Duncan earlier this month \u2014 took a stand against AI usage as content and deemed it disrespectful to fans.<\/p>\n \u201cUFC is not going to be very happy for me to say that, but I didn\u2019t like it,\u201d Moicano told Ariel Helwani<\/a> (via Sherdog<\/a>). \u201cI think that\u2019s disrespectful towards the fans, because I am a fan myself. If you can\u2019t put Alex Pereira or Ilia Topuria on a airplane and put them in Washington in front of the White House, I don\u2019t think that\u2019s good. I think that\u2019s sloppy. I don\u2019t like to use AI in my stuff. I\u2019m not saying AI doesn\u2019t help, some stuff I use AI. But not for content. Because I think people can see that\u2019s just sloppy. That\u2019s brain rot.\u201d<\/p>\n At the moment, the backlash has been fairly mild and scattered, so I wouldn\u2019t expect any major reaction or change from the UFC. That said, lazy posters and promo videos that are clearly autogenerated add to the general feeling of malaise and disinterest<\/a> that is a problem for the promotion, even if it\u2019s not yet affecting their bottom line.<\/p>\n","protected":false},"excerpt":{"rendered":"UFC has fully embraced AI in 2026. Despite earning more guaranteed money than ever, the promotion has been…\n","protected":false},"author":2,"featured_media":625617,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[570],"tags":[64,63,786,40762,785,85,125620],"class_list":["post-625616","post","type-post","status-publish","format-standard","has-post-thumbnail","category-mma","tag-au","tag-australia","tag-fighting","tag-latest-ufc-mma-news","tag-mma","tag-sports","tag-ufc-white-house-2026"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/625616","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=625616"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/625616\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/625617"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=625616"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=625616"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=625616"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}