{"id":655605,"date":"2026-05-07T13:46:15","date_gmt":"2026-05-07T13:46:15","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/655605\/"},"modified":"2026-05-07T13:46:15","modified_gmt":"2026-05-07T13:46:15","slug":"dana-white-to-bring-adin-ross-brand-risk-event-featuring-ex-nfl-star-to-ufc-apex","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/655605\/","title":{"rendered":"Dana White to bring Adin Ross\u2019 Brand Risk event featuring ex-NFL star to UFC Apex"},"content":{"rendered":"

Dana White will be making the most of Meta Apex during the UFC\u2019s only break in what\u2019s been a busy month.<\/p>\n

And while the boxing world focuses on that, White will be staying put in Las Vegas. He won\u2019t be travelling to Egypt for that fight, instead attending another event back home.<\/p>\n

Advertisement<\/p>\n

Brand Risk 14 to take place at UFC Apex\"Photo<\/p>\n

Photo by Chris Unger\/Zuffa LLC<\/p>\n

The event, promoted by Adin Ross, will take place at a venue fully managed by the MMA organisation run by Dana White.<\/p>\n

Since launching in 2024, Brand Risk has become known for its viral boxing matches featuring celebrities and social media personalities.<\/p>\n

So far, the biggest draw has been the fight between adult film actors Jason Luv and Adam22.<\/p>\n

The May 23 event marks Brand Risk\u2019s first venture into MMA. The headline bout features a former NFL player who\u2019s no stranger to headlines.<\/p>\n

Advertisement<\/p>\n

Johnny Manziel, a Heisman Trophy winner, will square off against influencer Bob Menery in a matchup that has already caught White\u2019s attention.<\/p>\n

Here\u2019s the full lineup for Brand Risk 14. Reid Boxing is handling promotional duties for the card:<\/p>\n

Why Dana White thinks Bob Menery will pull out of the Johnny Manziel fight<\/p>\n

Dana White has put $10,000 on the line, betting that Bob Menery won\u2019t make it to the cage for his scheduled bout against Johnny Manziel.<\/p>\n

Advertisement<\/p>\n

\u201cSo you guys have seen all the stuff that\u2019s gone on with me and Nelk and Bob Menery over the years,\u201d he said. \u201cMenery is back, and he has supposedly signed a deal on Adin Ross\u2019 fight show down in Miami to fight Johnny Manziel, okay?<\/p>\n

\u201cSo Menery hits me up and says, \u2018Who are you betting on?\u2019 I said, \u2018I\u2019m betting on you don\u2019t even show up. That\u2019s my bet.\u2019<\/p>\n

\u201cMenery never does anything he says he\u2019s going to do. So Adin Ross\u2019 fight show in Miami \u2014 Menery vs Manziel \u2014 Polymarket put a bet on it where you can bet whether he shows up or not\u2026 There\u2019s no way 49 per cent of people believe in Bob Menery and that he\u2019s going to show up.<\/p>\n

Advertisement<\/p>\n

\u201cThere\u2019s no way in hell. So I\u2019m betting $10,000 Menery does not show up. And Bob if you do and the night before it looks like you\u2019re going to fight, I\u2019m flying to Miami to watch this one.\u201d<\/p>\n

Read more:<\/p>\n","protected":false},"excerpt":{"rendered":"Dana White will be making the most of Meta Apex during the UFC\u2019s only break in what\u2019s been…\n","protected":false},"author":2,"featured_media":655606,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[559],"tags":[49970,64,63,316982,958,95684,593,85,787],"class_list":["post-655605","post","type-post","status-publish","format-standard","has-post-thumbnail","category-nfl","tag-adin-ross","tag-au","tag-australia","tag-bob-menery","tag-dana-white","tag-johnny-manziel","tag-nfl","tag-sports","tag-ufc"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/655605","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=655605"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/655605\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/655606"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=655605"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=655605"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=655605"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}