{"id":694083,"date":"2026-05-25T19:07:27","date_gmt":"2026-05-25T19:07:27","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/694083\/"},"modified":"2026-05-25T19:07:27","modified_gmt":"2026-05-25T19:07:27","slug":"coles-transforms-tradie-favourite-with-new-coffee-trend-for-just-over-1","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/694083\/","title":{"rendered":"Coles transforms tradie favourite with new coffee trend for just over $1"},"content":{"rendered":"

It is not uncommon to see a group of tradies sipping on a Dare Iced Coffee<\/a>, offering a morning pick-me-up<\/a> before a day on the tools.<\/p>\n

But the morning staple has undergone a transformation.<\/p>\n

Australians across the country have pivoted to making coffee at home to stave off rising cafe prices, and Dare has jumped on this bandwagon.<\/p>\n

You can now pick up Dare Iced Coffee<\/a> sachets from Coles and independent grocers<\/a>.<\/p>\n

This means you can make your own caffeinated concoction at home.<\/p>\n

RELATED:<\/p>\n

Patrick Davis, Bega Group\u2019s marketing manager for iced coffee, said they\u2019ve adapted to how Aussies are consuming coffee these days<\/a>.<\/p>\n

\u201cWe\u2019re seeing people take real inspiration from cafes and social media, experimenting with flavour and presentation in everyday settings, whether that\u2019s at home, at work or on a holiday,\u201d he said.<\/p>\n

\u201cThe coffee sachet aisle<\/a> has traditionally been about practicality over personality, so we saw a real opportunity to do something very Dare.<\/p>\n

\u201cDare Iced Coffee Sachets<\/a> bring bold flavour, Aussie energy and fun to the category, unlocking occasions beyond the fridge and giving fans more ways to enjoy Dare<\/a>.\u201d<\/p>\n

See the full Dare range here<\/a>.<\/p>\n

Why are Dare\u2019s coffee sachets different?<\/p>\n

This marks Dare’s move into a completely new aisle of the supermarket and allows Aussies to make coffee however they see fit<\/a>.<\/p>\n

Click here<\/a> to see which of the three flavours are available at your Coles.<\/p>\n

The sachets come in a pack of eight, and each coffee will cost you just over $1.<\/p>\n

It also has a unique selling point<\/a> compared to other coffee sachets<\/a> you\u2019d find in your local supermarket.<\/p>\n

\"There<\/p>\n

There are three flavours available for Dare’s new instant coffee sachets.<\/p>\n

(Coles\/Getty)<\/p>\n

Many items on the market at the moment will already include\u00a0milk powder or a type of milk<\/a>.<\/p>\n

This is designed so that you only need to add hot water to the coffee sachet and you\u2019re good to go.<\/p>\n

But it means vegans and people with milk allergies<\/a> can\u2019t partake.<\/p>\n

Dare\u2019s, on the other hand, is dairy-free. This means you can pair Dare\u2019s coffee sachet with whatever alternative milk or liquid your heart desires<\/a>.<\/p>\n

Aussies love making coffee at home<\/p>\n

While cafe culture<\/a> is massive in Australia, research from market researcher McCrindle<\/a> revealed that the majority of Aussies will make a coffee at home.<\/p>\n

A whopping 86 per cent prefer to whip up something quick and easy at home rather than head to their local for a barista-made cup<\/a>.<\/p>\n

Young Aussies, though, are far more likely to head to a cafe<\/a> (61 per cent for Gen Z and 53 per cent for Millennials) compared to their older counterparts (36 per cent for Gen X and 33 per cent for Baby Boomers).<\/p>\n

Older Aussies are more inclined to like instant coffee<\/a>, while young ones have a much higher preference for espresso coffee.<\/p>\n

Shop the full Dare range here<\/a>.<\/p>\n

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