{"id":722053,"date":"2026-06-08T00:58:21","date_gmt":"2026-06-08T00:58:21","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/722053\/"},"modified":"2026-06-08T00:58:21","modified_gmt":"2026-06-08T00:58:21","slug":"masterchef-and-coles-launch-two-freezer-products","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/722053\/","title":{"rendered":"MasterChef and Coles launch two freezer products"},"content":{"rendered":"<p>\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#\" onclick=\"window.open('https:\/\/www.linkedin.com\/shareArticle?mini=true&amp;url=https%3A%2F%2Fwww.mediaweek.com.au%2Ffrom-apron-to-aisle-masterchef-dishes-land-in-coles%2F&amp;title=From+apron+to+aisle%3A+MasterChef+dishes+land+in+Coles', 'linkedInShare', 'width=626,height=436'); return false;\" title=\"Share on LinkedIn\"><\/p>\n<p>Share<\/p>\n<p><\/a><\/p>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#\" onclick=\"window.open('http:\/\/twitter.com\/share?text=From apron to aisle: MasterChef dishes land in Coles -&amp;url=https:\/\/www.mediaweek.com.au\/from-apron-to-aisle-masterchef-dishes-land-in-coles\/', 'twitterShare', 'width=626,height=436'); return false;\" title=\"Tweet This Post\"><\/p>\n<p>Tweet<\/p>\n<p><\/a><\/p>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#\" onclick=\"window.open('http:\/\/www.facebook.com\/sharer.php?u=https:\/\/www.mediaweek.com.au\/from-apron-to-aisle-masterchef-dishes-land-in-coles\/&amp;t=From apron to aisle: MasterChef dishes land in Coles', 'facebookShare', 'width=626,height=436'); return false;\" title=\"Share on Facebook\"><\/p>\n<p>Share<\/p>\n<p><\/a><\/p>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"http:\/\/www.mediaweek.com.au\/cdn-cgi\/l\/email-protection#cef1bdbbaca4abadbaf388bca1a3eeafbebca1a0eebaa1eeafa7bda2abf4ee83afbdbaabbc8da6aba8eeaaa7bda6abbdeea2afa0aaeea7a0ee8da1a2abbde8afa3bef58c818a97f387eea8a1bba0aaeebaa6a7bdeeafbcbaa7ada2abeea7a0baabbcabbdbaa7a0a9eeafa0aaeebaa6a1bba9a6baeea1a8eebda6afbca7a0a9eea7baeeb9a7baa6eeb7a1bbe0ee8da6abada5eea7baeea1bbbaf4eea6bababebdf4e1e1b9b9b9e0a3abaaa7afb9ababa5e0ada1a3e0afbbe1a8bca1a3e3afbebca1a0e3baa1e3afa7bda2abe3a3afbdbaabbcada6aba8e3aaa7bda6abbde3a2afa0aae3a7a0e3ada1a2abbde1\" rel=\"nofollow noopener\" target=\"_blank\"><\/p>\n<p>Email<\/p>\n<p><\/a><\/p>\n<p><a href=\"https:\/\/www.mediaweek.com.au\/masterchef-australia-season-18-campaign\/\" rel=\"nofollow noopener\" target=\"_blank\">MasterChef Australia<\/a> and Coles are bringing two dishes from this season\u2019s Aussie Classics week directly to supermarket freezers, with Hannah Johnson\u2019s Cheeseburger Pie and Pat McGarry\u2019s Salted Caramel &amp; Bickie Crumble Ice Cream landing in selected Coles stores from Monday, 9 June 2026.<\/p>\n<p>The products stem from a Mystery Box challenge during <a href=\"https:\/\/www.mediaweek.com.au\/masterchef-australia-serves-star-power-in-new-season\/\" rel=\"nofollow noopener\" target=\"_blank\">MasterChef Australia\u2019s<\/a> Aussie Classics week, in which celebrity chef Curtis Stone tasked contestants with creating their own version of a pie or ice cream.<\/p>\n<p>Johnson and McGarry each won immunity from elimination \u2013 and, as part of the partnership between Paramount Australia and Coles, a limited-edition product run in the retailer\u2019s freezer aisle.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-272458\" class=\"size-full wp-image-272458\" src=\"https:\/\/www.newsbeep.com\/au\/wp-content\/uploads\/2026\/06\/MW-070626-B64S.jpg\" alt=\"Hannah Johnson\" width=\"800\" height=\"433\"  \/><\/p>\n<p id=\"caption-attachment-272458\" class=\"wp-caption-text\">Hannah Johnson<\/p>\n<p>From screen to shelf<\/p>\n<p>\u201cIt feels pretty amazing to have won this challenge and to have a product that I created on the shelves of Coles,\u201d said Johnson.<\/p>\n<p>\u201cI\u2019m excited to actually see it in there. I think that\u2019s when it\u2019ll really hit me. I hope my kids like it just as much as the judges did!\u201d<\/p>\n<p>McGarry, meanwhile, said the moment still felt unreal.<\/p>\n<p>\u201cIt feels completely surreal for my ice cream to be on the shelves at Coles. To think that my family, friends and even strangers will be seeing my face on the tubs of ice cream boggles my mind. I cannot wait to take my little Frankie in the store for her to see.\u201d<\/p>\n<p>Carmel Horvath, head of sponsorships and events at Coles, pointed to last season\u2019s sell-out as context for the expanded offering.<\/p>\n<p>\u201cLast season\u2019s limited-edition MasterChef ice cream sold out in just three days, so we\u2019re excited to bring not one, but two winning creations from the MasterChef kitchen to our freezer aisle,\u201d she said.<\/p>\n<p>\u201cHannah\u2019s Cheeseburger Pie and Pat\u2019s Salted Caramel &amp; Bickie Crumble Ice Cream are packed with flavour and fun, and we can\u2019t wait for customers to try them for themselves.\u201d<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-272459\" class=\"size-full wp-image-272459\" src=\"https:\/\/www.newsbeep.com\/au\/wp-content\/uploads\/2026\/06\/MW-070626-7SSR.jpg\" alt=\"Pat McGarry and the MasterChef Australia judges\" width=\"800\" height=\"433\"  \/><\/p>\n<p id=\"caption-attachment-272459\" class=\"wp-caption-text\">Pat McGarry and the MasterChef Australia judges<\/p>\n<p>A growing partnership<\/p>\n<p><a href=\"https:\/\/www.mediaweek.com.au\/inside-paramount-australias-tamar-hovagimians-playbook-for-bold-sponsorships\/\" rel=\"nofollow noopener\" target=\"_blank\">Tamar Hovagimian<\/a>, director of national advertising partnerships at Paramount Australia, said the collaboration had grown in ambition across its run.<\/p>\n<p>\u201cAfter 18 seasons, we wanted to up the ante and offer consumers a complete meal experience direct from the MasterChef kitchen \u2013 Hannah\u2019s Pie and Pat\u2019s Ice Cream,\u201d she said.<\/p>\n<p><a href=\"https:\/\/www.mediaweek.com.au\/masterchef-back-to-win-2025-playing-the-dish-and-not-the-drama\/\" rel=\"nofollow noopener\" target=\"_blank\">Marty Benson<\/a>, director of content at Endemol Shine Australia, said the fourth year of the Coles partnership brought a new dimension.<\/p>\n<p>\u201cSeeing two contestants have the honour and thrill of having their products on shelves at Coles doubles the joy,\u201d he said, \u201cand we just love that Aussie families can have dinner and dessert sorted in an instant.\u201d<\/p>\n<p>Both products are available in selected Coles stores nationally from Monday, 9 June 2026, for a limited time while stocks last.<\/p>\n<p>They are not available through Coles Online.<\/p>\n<p>MasterChef Australia airs Sundays at 7 pm and Monday to Wednesday at 7:30 pm on 10, and streams on 10.<\/p>\n<p class=\"p1\"><a href=\"https:\/\/www.mediaweek.com.au\/subscribe-morning-report\/&#039;\" rel=\"nofollow noopener\" target=\"_blank\">Keep on top of the most important media, marketing, and agency news each day with the\u00a0Mediaweek\u00a0Morning Report\u00a0\u2013 delivered for free every morning to your inbox.<\/a><\/p>\n<p>\t\t\t\t\t\t\t\t\t<script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"Share Tweet Share Email MasterChef Australia and Coles are bringing two dishes from this season\u2019s Aussie Classics week&hellip;\n","protected":false},"author":2,"featured_media":722054,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29],"tags":[64,63,104,349887,271773,134,349888,38780,16761,16762,349889,427],"class_list":["post-722053","post","type-post","status-publish","format-standard","has-post-thumbnail","category-tv","tag-au","tag-australia","tag-coles","tag-curtis-stone","tag-endemol-shine-australia","tag-entertainment","tag-hannah-johnson","tag-masterchef-australia","tag-network-10","tag-paramount-australia","tag-pat-mcgarry","tag-tv"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/722053","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=722053"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/722053\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/722054"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=722053"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=722053"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=722053"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}