{"id":728039,"date":"2026-06-10T19:29:14","date_gmt":"2026-06-10T19:29:14","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/728039\/"},"modified":"2026-06-10T19:29:14","modified_gmt":"2026-06-10T19:29:14","slug":"kareem-rahma-new-show-pit-stop-tonight-for-toyota-on-youtube","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/728039\/","title":{"rendered":"Kareem Rahma New Show: Pit Stop Tonight for Toyota on YouTube"},"content":{"rendered":"

\n\tSubway Takes host Kareem Rahma is trading public transportation for a studio set in his latest YouTube<\/a> talk show. The catch? It\u2019s a branded program that Rahma is hosting for Toyota: Pit Stop Tonight.<\/p>\n

\n\tRahma, of course, is no stranger to conducting hot-button interviews: Subway Takes has attracted the likes of Cate Blanchett, Woody Harrelson and Halsey. His latest original series Keep the Meter Running sees him hop into a cab, ask the cabbie to take him to their favorite place, and, yes, keep the meter running in the process.<\/p>\n

\n\tPit Stop Tonight shares some connective tissue with those shows, but it is also its own thing (and, Rahma notes, it is the only talk show with a pit crew, who build the set each episode in mere seconds). Each episode features Rahma interviewing and playing games with Toyota drivers like Bubba Wallace, Christopher Bell, Jade Avedisian, and Chase Briscoe.<\/p>\n

\n\t\u201cWhen they asked me to do it, I said, respectfully, \u2018I know nothing about NASCAR,\u2019 and they were like, that\u2019s actually great, because we\u2019re looking for someone who can be the conduit to people that aren\u2019t necessarily interested in NASCAR,\u201d Rahma says in an interview with The Hollywood Reporter.<\/p>\n

\n\t\u201cIt just sounded like a fun, interesting idea that I would actually be good at, I hadn\u2019t ever had the chance to sit behind a desk and do my job, I\u2019m always in the backseat of a car or on a literal subway bench,\u201d Rahma adds. \u201cSo doing it in a studio, I said, \u2018you know, this will be nice to get a feel for what it feels like to be a late-night host.’\u201d<\/p>\n

\n\tThe show also epitomizes the new normal for branded content and the creator economy. Last month Rahma was on stage at Lincoln Center with Trevor Noah, pitching media buyers on Keep the Meter Running, now he is launching another show that was a collaboration from the start with Toyota and its partners at Portal A, Saatchi & Saatchi and YouTube Creative Works. In addition to the full episodes on YouTube, Toyota will release other clips and content on its social platforms everywhere. The show was created and produced\u00a0by Portal A.<\/p>\n

\n\t\u201cFrom the get, the Toyota team and the agency team at Portal A were both really fun. Like, we hit it off on the calls, we hit it off on the Zooms, we collaborated on the segments and the games, there was no arguments or disagreements,\u201d Rahma says, adding that he and his team put in the work needed to create a fun environment in a more controlled setting than where he normally shoots his episodes. \u201cIn a studio setting, you have to manufacture that vulnerability and that openness. So, it was really challenging and fun to try to develop these games with the agency and the brand that would get the drivers to open up.\u201d<\/p>\n

\n\tThe end result is a show that Rahma says is actually worth watching, in a world with no shortage of options.<\/p>\n

\n\t\u201cI wouldn\u2019t call it good, I would call it great. I really genuinely believe that it\u2019s a great show, and I\u2019ve had friends that have texted me and been like, \u2018holy shit, this is some of your best work, and I don\u2019t even like Nascar,’\u201d he says.<\/p>\n

\n\tPit Stop Tonight is launching with four episodes, though Rahma says that he is open to making more if Toyota is happy with the result.<\/p>\n

\n\t\u201cIf the idea is great, it will find an audience, and I think that that\u2019s the show that we made together with Pit Stop Tonight,\u201d he says.<\/p>\n

\n\tWatch the first episode of Pit Stop Tonight below:<\/p><\/p>\n","protected":false},"excerpt":{"rendered":"Subway Takes host Kareem Rahma is trading public transportation for a studio set in his latest YouTube talk…\n","protected":false},"author":2,"featured_media":728040,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29],"tags":[1694,64,63,134,85,427,3973],"class_list":["post-728039","post","type-post","status-publish","format-standard","has-post-thumbnail","category-tv","tag-advertising","tag-au","tag-australia","tag-entertainment","tag-sports","tag-tv","tag-youtube"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/728039","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=728039"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/728039\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/728040"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=728039"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=728039"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=728039"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}