{"id":731613,"date":"2026-06-12T10:12:10","date_gmt":"2026-06-12T10:12:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/731613\/"},"modified":"2026-06-12T10:12:10","modified_gmt":"2026-06-12T10:12:10","slug":"lauren-jackson-and-the-wnbl-how-growth-of-womens-basketball-is-being-driven-by-private-investment-new-sponsorships","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/731613\/","title":{"rendered":"Lauren Jackson and the WNBL: How growth of women\u2019s basketball is being driven by private investment, new sponsorships"},"content":{"rendered":"<p>Olympic basketball champion<a href=\"https:\/\/www.afr.com\/link\/follow-20180101-p5k1cb\" rel=\"nofollow noopener\" target=\"_blank\"> Lauren Jackson<\/a> has seen firsthand how money has changed the future of women in sport.<\/p>\n<p>Her former WNBA franchise, the Seattle Storm, is one of the beneficiaries of a multibillion-dollar broadcast rights deal that would have seemed farcical when she began in the league. In her new role as the WNBL\u2019s strategy and basketball partnerships officer, Jackson has the opportunity to use newly secured cash from sponsorship and private investors to grow the game in Australia.<\/p>\n<p>Loading&#8230;<\/p>\n","protected":false},"excerpt":{"rendered":"Olympic basketball champion Lauren Jackson has seen firsthand how money has changed the future of women in sport.&hellip;\n","protected":false},"author":2,"featured_media":731614,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[574],"tags":[64,63,726,85],"class_list":["post-731613","post","type-post","status-publish","format-standard","has-post-thumbnail","category-basketball","tag-au","tag-australia","tag-basketball","tag-sports"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/731613","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=731613"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/731613\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/731614"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=731613"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=731613"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=731613"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}