<\/a><\/p>\n Related<\/p>\n \t\t Experiment with Google’s upcoming Search features<\/p>\n Dreambeans seems irrelevant on the surface<\/p>\n A strange amalgamation of existing products<\/p>\n Google states that “Dreambeans provides personalized collections of stories each day covering the things that matter most to you.”<\/p>\n It’s a wonderfully vague mission statement, but the small text explains the app well enough.<\/p>\n Dreambeans connects to your Google apps, including Gmail, Calendar, Photos, YouTube, and Search history.<\/p>\n Each morning, the app generates a list of “stories” that relate to upcoming events in Calendar, delivery notifications from Gmail, or anniversaries of your photos.<\/p>\n As you scroll through the TikTok-style feed of “stories,” you can tap each one to explore further.<\/p>\n The idea behind this is that Dreambeans gives you greater insight into your life and prompts you to take action on important events.<\/p>\n The app’s hand-drawn aesthetic evokes the feeling of opening a diary, but I still wasn’t sure about its purpose at first.<\/p>\n An AI tool that summarizes upcoming events seems irrelevant at first. Why bother opening Dreambeans when you could ask Gemini what upcoming events are in your Calendar?<\/p>\n The answer is that Dreambeans is less a personal assistant and more a collection of ideas. It’s not telling you what you need to do, it’s telling you how to engage more with things you’re interested in.<\/p>\n Unfortunately, this engagement appears to revolve entirely around spending money.<\/p>\n Dreambeans is a not-so-subtle attempt to deliver ads<\/p>\n It’s easy to see how Google can manipulate this app<\/p>\n Google’s launch video for Dreambeans contained a snapshot of what scrolling through the app would look like.<\/p>\n Here’s a summary of what Dreambeans considers important and what it suggests you do.<\/p>\n Event: An upcoming trip to France with your mother<\/p>\n Action: Reserve a table at this restaurant<\/p>\n Event: You have saved store credit<\/p>\n Action: Explore these suggested items<\/p>\n Event: It’s your friend Brian’s birthday soon<\/p>\n Action: Explore these camping gift ideas<\/p>\n Event: You’re getting a new puppy<\/p>\n Action: Know what you need to provide a new puppy<\/p>\n Notice a pattern? All but one of the actions involved purchasing something from a list of suggested items.<\/p>\n Even the last event about a new puppy suggested reading about what you need to buy to ensure it settles in well.<\/p>\n I’m impressed by Google’s audacity in being so blatant with its goals for Dreambeans.<\/p>\n I was expecting something pointless, but instead, Google made it clear that Dreambeans is another way to deliver sponsored ads.<\/p>\n Dreambeans struggles to fulfill its mission statement<\/p>\n Who is this app for?<\/p>\n What frustrates me the most about Dreambeans is the AI-generated art splattered across the promotional video.<\/p>\n
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\n\t\t\tWhat is Google Search Labs?
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\n Credit:\u00a0Google<\/p>\n
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